All Cereals & breakfast articles – Page 15
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Analysis & FeaturesTroo Nicely Nutty with Cinnamon Granola: acid test
This granola is billed as ‘the perfect gut-healthy start to the day’
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NewsLizi’s extends breakfast lineup with Super Muesli quartet
The lineup is sweetened with treacle instead of honey, making it vegan
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Category ReportCull of the cartoons: cereals category report 2020
As Lidl, Aldi and Asda axe their cereal characters in the name of health, does this mean the days of the cute mascot are numbered?
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NewsKellogg’s launches no added sugar WK Kellogg range for children
The brand says it is ”targeting parents who can’t find what they are looking for in the cereal aisle”
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Comment & OpinionCulling cartoon animals is no panacea for the sugary cereal problem
Waving goodbye to cutesy mascots on the front of packs is a start. But the real problem is what's inside them
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NewsLidl to remove cartoon characters from own-brand cereal
The discounter is hoping to help parents tackle pester power in supermarkets
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NewsKellogg’s denies UK Incogmeato plan despite trademark move
The breakfast giant unveiled the plant-based brand in September as three variants made from soy
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Analysis & FeaturesCereals: Top Products 2019
These are the top brands in the Cereals category this year
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NewsAlpen looks to boost sales with chocolate SKU
It comes as data revealed Alpen volumes and sales had plunged over the last year
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NewsThe Collective expands offering with ‘Brekkie’ split pot range
The NPD will come in three flavours: Mango, Passion Fruit and Raspberry
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NewsHigh-sugar breakfast cereals ‘nudged’ to top shelf in supermarket anti-obesity trial
Tesco, Sainsbury’s and more launch in-store trials of ‘nudge’ obesity measures
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NewsKellogg’s expands smoothie bowl range with branded duo
The cereal giant said it wanted to attract “new shoppers looking for breakfast on the go”
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NewsFuel10K claims UK first with instant breakfast muffin in a pot
Double Chocolate and Banana & Chocolate provide at least 15.7g of protein per 100g
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NewsKellogg’s partners with Deliveroo for delivery-only meal service
The menu includes meals based on Kellogg’s cereals and snacks
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NewsWeetabix optimises online wholesale use
E.fundamentals last week secured investment of £5.3m in a fundraise led by private equity house Maven Capital Partners
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NewsMegan Rossi to launch ‘UK’s first’ multi-category gut health brand
The plant-based Bio&Me will make its debut with a four-strong range of granola
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NewsCereal Partners Worldwide unveils GoodBelly gut health cereal
The two-strong lineup contains Bifidobacterium lactis – probiotic cultures that do not require refrigeration
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NewsB.fresh claims UK first with plant-based bircher bowl
Two chilled variants, Apple and Berry (rsp: £3/200g), are rolling out now into WH Smith Travel
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NewsBreakfast brand Moma adds oat milk duo for hot drinks
Original and Barista Edition are both unsweetened and packed in a one-litre carton
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Comment & OpinionA fry-up fit for a Terminator
We’ve all woken up hungry for a breakfast comprised of 135 fried items, right?