All Cereals & breakfast articles – Page 27
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NewsMoma secures more listings for bircher muesli ranges
Moma has secured new listings and launched its second multipack…
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NewsCereal Partners to milk new campaign
Consumers are being offered the chance to win free milk for a year, courtesy of a new on-pack campaign by Cereal Partners…
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NewsYoosli muesli makes debut in Selfridges
Muesli supplier Yoosli, which began as online-only, has launched its first retail range…
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Analysis & FeaturesEl Niño weather phenomenon to return in 2014
Brace yourselves: El Niño looks like it’s on its way back…
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Analysis & FeaturesDairy bull numbers spark concern
The European beef sector needs to figure out what to do with the increased numbers of dairy bull calves, a report warns…
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NewsWeetabix looks to cut shifts and pay at UK sites
Weetabix is looking to make changes to shift patterns and wages as pressure mounts on the cereals category.
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NewsMo Farah gets behind Weetabix's Ultimate Sports Day campaign
Olympic gold medallist Mo Farah is fronting a major new marketing push for Weetabix…
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NewsGluten-free cereal supplier Big Oz opens new factory
Gluten-free cereal manufacturer Big Oz has relocated to bigger premises…
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Analysis & FeaturesUK wheat prospects look good... for now
Farmers and millers say prospects are good for the British wheat crop – but warn there could yet be clouds on the horizon…
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Comment & Opinion
Mornflake is quality NPD!
Mornflake Superfast Pots offer consumers the classic breakfast cereal and milk ‘eat’ on the go…
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NewsMornflake launches cereal pots that don't need added milk
Mornflake is looking to bring “ultra convenience” to breakfast with cereal pots that don’t need milk added to them…
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NewsKevin Fawell appointed Weetabix UK & Ireland commercial director
Kevin Fawell has been appointed commercial director for Weetabix UK and Ireland…
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NewsWolfy's gets instant porridge pots into 77 Waitrose stores
Wolfy’s instant porridge pots – which come with a small pot of jam or honey – have secured their first supermarket listing.
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News
Moma claims first with wild berry bircher muesli multipacks
Moma is claiming a first for the UK grocery market with the launch of its bircher muesli in a multipack…
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NewsNestlé unveils Toffee Crisp cereal aimed at grown-ups
Nestlé is extending its Toffee Crisp confectionery brand into the breakfast cereals market…
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NewsWeetabix unveils on-the-go breakfast drink
Weetabix has launched a breakfast drink - and tipped the on-the-go breakfast market to grow to £300m in two years.
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NewsWeetabix On The Go breakfast drinks target shoppers in a hurry
Weetabix Food Co is this week rolling out a breakfast drink it says has “all the energy, fibre and protein of a Weetabix cereal in milk”.
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NewsKellogg's new Special K recipe slows sales decrease
Kellogg’s new Special K recipe has helped slow the brand’s decline – despite attracting flak from some consumers…
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Analysis & FeaturesCereals: Brits go potty for porridge with Quaker
Porridges, mueslis and granola ruled the roost in cereals in 2013…
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NewsQuaker launches three multigrain variants of Oat So Simple
Quaker is expanding its booming Oat So Simple brand with three multigrain recipes