All Cereals & breakfast articles – Page 3
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NewsWeetabix Protein suffers ‘temporary’ supply chain disruption
The cereal has been absent from Tesco and Sainsbury’s since mid-September, according to Assosia data
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NewsKellanova moves UK cereal production to Wrexham, investing £75m
At least 130 jobs will be created at the site
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NewsDeliciously Ella to supercharge growth as Hero Group acquires plant-based food brand
Founders Ella Mills and husband Matthew, who is CEO at the healthy snacking brand, will remain with the company under the new owners to lead the next stage of growth
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NewsWarburtons launches Belgian waffles range into Tesco
One in five UK households are eating waffles at home, according to NIQ data
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NewsThe Gym Kitchen launches protein pancakes range
Two variants – Maple and Banana – have hit Tesco shelves
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Comment & OpinionWhy Lidl’s breakfast challenge to Greggs is a smart move
By pitching itself as a cheaper alternative to the king of breakfast – and one that competes on price – Lidl may just be on to a winning formula
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NewsUfit appoints Tony Holmes as new managing director
Holmes will replace founder Austin Bailey, who is stepping down
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Comment & OpinionWill Mars-Kellanova deal signal a UPF black hole?
Will this Kellanova be a giant explosion, releasing a massive amount of energy, in the form of sugar, fat and salt?
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Promotional VideosHow porridge is powering up consumers’ love for breakfast
What’s fuelling the day for Brits in the breakfast category? Divesh Parmar, general manager, Quaker Oats UK, outlines the latest trends and how to capitalise on them
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Category ReportBreakfast trends 2024: Why brekkie is going places
As on-the-go breakfasts take off, supermarkets are going toe to toe with foodservice players. Who’s winning in the convenience era?
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Comment & OpinionCould buckwheat be the next ancient grain to break into the mainstream?
Shoppers are open to trying the nutty seed, Mintel data suggests
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NewsJordans adds Popped Oat Crunch cereal, aimed at families
Made from oats, rice and wheat, the NPD is ‘light in texture and full of bite’
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ProfilesWeetabix’s Rui Ascensao on family, pastel de nata and anatidaephobia
Being with my family is very important to me and I’m lucky to have the flexibility to take my kids to school
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NewsBreakfast clubs to be made free for primary school pupils
Prosposal was part of the Children’s Wellbeing Bill announced in this week’s King’s Speech
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NewsPip & Nut adds trio of peanut butter stuffed snack bars
The bars are made with Glebe Farm’s British oats
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NewsAnnual profits fall at Weetabix as consumers shift to private label
Profit margins have fallen at UK cereals giant Weetabix amid a wider consumer shift to cheaper private label breakfast products
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Comment & OpinionWhy Sidemen’s Best Cereal is destined for long-term success
If YouTube collective The Sidemen puts its name to a product, young people will buy it
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NewsThe Sidemen’s Best Cereal secures Morrisons and Iceland listings
The listings come after Best shifted 500,000 boxes of cereal in its first three months
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Feature SynopsisFocus On Breakfast & Brunch: 3 August
More and more Brits are taking their morning meal while on the move
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NewsBiotiful launches kefir overnight oats range
The range is available in Mixed Berry and Spiced Fruit variants and contains no artificial ingredients or added sugar