All Christmas articles – Page 49
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News
Asda Christmas ads shun celeb approach to focus on value
Asda has taken a swipe at the “celebrity-filled” campaigns of its rivals as it prepares to launch this year’s Christmas TV ad campaign.
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News
Waitrose Christmas ad plays up charity credentials
Waitrose has highlighted the work the supermarket does for charities and local communities in its Christmas ad campaign.
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News
Christmas jumpers to feature on Budweiser multipacks
Budweiser has introduced a limited edition pack with a Christmas jumper background…
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News
Co-op's Christmas campaign invites shoppers to relax
The Co-operative Group launches its Christmas multi-media marketing campaign today, aiming to showcase the retailer’s festive food offering and remind consumers about the convenience of its store locations.
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News
Lidl promotes Deluxe Christmas range with first-ever TV ad
Lidl is expecting record sales of its Deluxe food range this Christmas as it debuts its first-ever television ad tomorrow.
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News
M&S teases ‘fairy tale’ Christmas ad
Marks & Spencer has taken inspiration from Alice in Wonderland and The Wizard of Oz for its Christmas TV ad campaign.
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News
Iceland's romantic Christmas ad to focus on product quality
Iceland is leaving its famous Kerry Katona- style advertising style behind it in a bid to portray a ‘classier’ image…
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News
Selfridges puts edible, fantasy London in shop window
Selfridges has created a fantasy London scene made out gingerbread for its main Christmas window display.
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Analysis and Features
Christmas sales start early as price of festive tins plummets
Fierce pricing activity means shoppers are paying less for their Christmas chocs than they were a year ago…
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Comment and Opinion
Get ready for a digitally marketed Christmas
With ‘back to school’ now a distant memory, marketers will be looking to Christmas…
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News
Families plan for Christmas early as Asda braces for online boost
Households are budgeting and planning more for this year’s Christmas shop than they have done before, according research commissioned by Asda.
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Analysis and Features
Lidl mixes home-grown and exotic fare this Christmas
Lidl is looking to boost its provenance credentials with more British-sourced products this Christmas. But it’s not dismissing its German roots entirely…
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Analysis and Features
The Co-op plays up convenience and class in Christmas push
The Co-operative Group is emphasising convenient but tasty food in its Christmas line-up, from adventurous baking products to elaborate desserts.
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Analysis and Features
Ocado unpacks foodie treats for Christmas
Ocado has unveiled its Christmas line-up for 2013, with a broad range of gifts and classy-looking items.
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Analysis and Features
Sainsbury’s looks for a contemporary twist this Christmas
Sainsbury’s has given traditional festive favourites a contemporary twist this year, reflecting what it claims are more cosmopolitan tastes.
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Analysis and Features
What do supermarkets have planned for this Christmas?
Tis the season to unveil your Christmas wares. With supermarkets in the middle of their July presentations, we round up key selections for this Yuletide…
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Analysis and Features
Morrisons puts focus on food with 1,000 new products for Christmas
Morrisons is aiming to make up for a lacklustre 2012 with a impressively broad line-up of almost 1,000 new products.
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Analysis and Features
Waitrose brings back Heston for Yuletide treats
Waitrose is looking to further boost its foodie credentials this Christmas with yet more lines designed by Heston Blumenthal.
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Analysis and Features
Poundland borrows a Nordic theme for Christmas 2013
Poundland has developed a Christmas range split into five categories: Nordic, Winter Wonderland, Precious Metals, Vintage and Brights.
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Analysis and Features
Asda innovates with an upmarket twist this Christmas
Asda’s Christmas line-up has a clear focus on centrepiece items with an impressive visual impact