Coca-Cola news and analysis – Page 10
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Comment & Opinion
Coke could deliver an Aha moment for the seltzer market
There’s still plenty of room for growth – and there’s no one bigger than Coke to help fill it
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News
Coca-Cola set to bring Aha fruity sparkling water brand to the UK
News of Aha’s potential UK launch comes as the seltzer category is exploding in Britain, with take home sales rising 176%
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News
Coca-Cola set to bring boozy seltzer brand Lemon-dou to UK
The soft drinks giant has registered the brand name with the Intellectual Property Office
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News
Monster adds ‘Nitro’ energy drink to lineup
It’s the latest in a flurry of NPD from the brand since January
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News
Coca-Cola adds booze bundles to DTC offer
Bottles of Bacardí rum, Bombay Sapphire gin, Martini and a selection of Jack Daniel’s lines are now available
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News
CCEP’s Simon Harrison joins Princes as chief commercial officer
Harrison, currently CCEP’s VP for commercial development and a 20-year veteran of the company, will join Princes from June
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News
Brands outgrowing own label for first time in six years
While private label grew in value 7% during the pandemic, branded goods outpaced them at 12%
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Rankings
Britain’s Biggest Brands 2021: the top 100
The biggest food and drink brands in the UK, ranked by sales
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News
Coca-Cola revenues boosted by vaccine rollout and economic reopening
Coca-Cola has posted a 5% rise in first quarter net revenues as its performance improved in key markets where vaccine availability increased and economies are opening up
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Analysis & Features
The Hut Group: how THG cracked DTC
Through acquisitions and investment in tech, THG has become a go-to for brands looking to move into direct selling. What’s its secret?
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News
Capri-Sun makes debut in squash with functional duo
The squash contains no artificial colours or flavours, no added sugar and is enhanced with vitamins
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News
Coca-Cola revamps recipe and pack design for ‘evolved’ Zero Sugar SKU
It’s the latest in a number of moves by Coca-Cola to reduce sugar
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News
City snapshot: Coca-Cola European Partners sweetens offer for Coke bottler Amatil
Coca-Cola European Partners has sweetened its offer for Asia-Pacific Coke bottle Coca-Cola Amatil to reflect an improvement in global trading conditions. Plus, Kerry Group reveals plans to buy Spanish biotech firm, Jim McCarthy steps down as Wynnstay chairman and Ultimate Products acquires German kitchen electrical brand Petra.
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Comment & Opinion
If Coke can stick to its plastic promises, it can make a real difference
There’s been more than a little scepticism about Coke’s latest green announcement
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Analysis & Features
Marketing: How fmcg brands are taking gaming to another level
The increasingly sophisticated world of online gaming and its ever-growing popularity is giving fmcg brands new advertising opportunities. So how are they getting gamers on board?
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News
City snapshot: CCEP posts double digit drop in annual sales amid out-of-home slump
UK and European Coke bottler Coca-Cola European Partners has reported an 11% drop in annual sales as its away from home volumes have plunged by more than a quarter
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News
Drinks suppliers and supermarkets to unite for DRS management company launch
Negotiations have focused on the creation of an independent company to run DRS in Scotland
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News
Monster Energy adds new drinks to Core, Ultra and Juiced lineup
Monster Energy is kicking off the new year with a trio of new flavours
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News
Coca-Cola puts inspirational messages on cans as part of ‘Open To Better’ campaign
The push is designed to “inspire people to embrace change and pledge to do things differently in 2021”
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Profiles
How Coca-Cola, George the Poet and 72andSunny created 2020’s most effective ad campaign
Emiliano Trierveiler of 72andSunny Amsterdam reveals how the agency went about striking a tone just right for the times