Archive of all Coca-Cola articles – Page 6
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News
Coca-Cola and Hubbub pay for councils to roll out new ‘on the go’ recycling pilots
The trials will involve the rollout of colourful and eye-catching bins, targeted messaging and local partnerships to encourage behaviour change
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Analysis & Features
Can Monster reimagine its identity for seltzer market?
The energy drinks brand could be lining up a range of fizzy water
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News
Sprite relaunches with new recipe to appeal to young adults
Both its original and Zero Sugar recipes have been reformulated to provide an ‘enhanced crisp lemon-lime flavour’
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Analysis & Features
Why it's so hard to prove profiteering and greedflation in food
Questions have been raised about the legitimacy of supplier price increases. But margins at major fmcg giants are almost universally in decline
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Interviews
Ben Arbib’s Nurture Brands: ‘We want to be the ethical PepsiCo’
Nurture Brands founder Ben Arbib is thinking big. After a recent spate of acquisitions, he’s plotting an IPO that could mount a challenge to the big guns
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News
Monster Energy eyes surprise move into seltzers
The brand has applied to register its name with the Intellectual Property Office under class 32, accounting for sparkling water
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News
Cawston Press teases launch of ‘Lilt replacement’ tropical drink
The brand revealed it was working on a Caribbean-style pop after Lilt’s axing met public backlash
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News
Coca-Cola to tap ChatGPT and DALL-E for AI-powered marketing
The drinks giant’s work with OpenAI’s tools will be done as a client of Bain & Company, which announced a global services alliance with OpenAI this week
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News
Coca-Cola beats expectations as higher prices lift revenues
Coca-Cola has revealed a strong set of fourth quarter and full-year results as consumer stuck with the soft drinks giant’s range of beverages despite inflated prices.
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Comment & Opinion
The internet reacts to the loss of Lilt
Let’s be honest, Coke doesn’t give its stellar performers the boot: a lot of people had virtually forgotten Lilt existed
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Comment & Opinion
Why the drink formerly known as Lilt could thrive in the Fanta stable
The ‘totally tropical’ drink will benefit from the marketing prowess that has established Fanta as the unofficial drink of Halloween
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News
Lilt axed by Coca-Cola after nearly 50 years
The ‘totally tropical taste’ will be relaunched as Fanta Pineapple & Grapefruit
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Analysis & Features
Five brands that made the ASA’s list of greenwashing shame
The crackdown is on, with everyone from watchdogs to financial investors placing the claims of food companies in their crosshairs
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Profiles
My food & drink job: Tia Benaim, logistics apprentice, Coca-Cola Europacific Partners
For National Apprecticeship Week, Tia gives insight on her logistics role with Coca-Cola
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News
Glebe Farm appoints first COO to support company growth
Tony Holmes will be responsible for leading the growth ambitions of the business across its oat, oat drinks and cereal divisions
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News
One-third of Brits planning a teetotal Christmas, Schweppes survey finds
‘Attitudes and behaviours have shifted,’ said the brand
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News
Coca-Cola adds NaviLens codes to packs to help visually impaired shoppers
The tech was “making a huge different to as many as two million people in the UK who are currently visually impaired” said CCEP
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Comment & Opinion
Only innovative challengers can help retailers hit sustainability targets
Resetting our relationship with consumption is vital if we’re to avoid the impending climate crisis, says Tim Keaveney, co-founder at Homethings
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News
Coca-Cola discontinues Signature Mixers range
The soft drinks giant launched the four-strong lineup in 2019 to tap interest in dark spirits
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News
Coca-Cola appoints Dusan Stojankic as GB&I general manager
Stojankic will oversee the continued expansion of Coca-Cola’s low and no-sugar range in the region