Comment & opinion – Page 133
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Comment and Opinion
Coronavirus can bring lively debate to farming
If there is a silver lining to Covid-19, it will be that society attributes greater value to evidence-based debate
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Comment and Opinion
Food and drink has an opportunity to educate on the value of vitamins
Not only is providing accurate health information the right thing to do, it’s also the astute one
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Comment and Opinion
How customer-focused marketing has helped guide our priorities
Learning from previous recessions, the brands that succeed will be the ones that maintain marketing investment
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Comment and Opinion
Doing the right thing for your consumer is the right thing to do in the ‘next normal’
Brands must base decisions on what is most important to consumers, says IRI UK MD Dan Finke
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Comment and Opinion
We urgently need a strategy on hunger that binds food industry and government
FDF CEO Ian Wright has called for a minister for hunger. Whatever the government chooses, a strategy is badly needed
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Comment and Opinion
Yet another boost for Amazon as Aldi finally gets online
Amazon is now involved in the operations of Morrisons, Co-op, M&S, Aldi and Sainsbury’s
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Comment and Opinion
How are food shopping habits changing during lockdown?
The current crisis has dramatically affected the way we plan and eat our meals, says Chris Blythe, director of The Brand Nursery
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Comment and Opinion
Pubs must overcome a series of hurdles before serving up post-lockdown pints
The government’s dream of ‘continental-style’ drinking will need practical support to become a reality
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Comment and Opinion
How brands should be marketing during this pandemic
The right messages told in the right way can significantly influence purchases even in today’s climate, says Jeremy Garlick, partner at Insight Traction
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Comment and Opinion
EDLP is the right strategy, but retailers and suppliers are stuck on big promotions
EDLP will never work but there are persuasive reasons to ban big promotions altogether, says David Sables, CEO of Sentinel Management Consultants
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Comment and Opinion
Cutting carbon will be even more important in a post-coronavirus world
Government should consider a carbon tax for companies, says Patrick Gee, founder of Llanllyr Source
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Comment and Opinion
Food supply chain heroes make lineup of Key Workers Top Trumps
Think of playground favourite Top Trumps, and you normally imagine battles over fast cars or dinosaurs
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Comment and Opinion
Maltesers foursome have fun with the norms of lockdown
The Zoom conversation has quickly become a staple of TV advertising. It’s recognisable and relatively simple to produce
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Comment and Opinion
NPD is making a comeback but more support will be needed from grocers
Grocers also need to find new ways to respond to shopper missions that are being lost in the melee
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Comment and Opinion
Letters: There’s a pandemic on, let’s cut out the unhealthy food and drink ads
During lockdown, certain food companies have been heavily promoting unhealthy food, even to the most vulnerable members of society
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Comment and Opinion
Agriculture Bill vote could further dent Tories’ relationship with UK food and farming
Senior Conservatives have expressed dismay about the direction of government policy
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Comment and Opinion
Letters: supermarkets should carefully consider decisions about product listings at this time
Sir, Supermarkets should carefully
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Comment and Opinion
Getting ahead of consumer trends in the age of coronavirus won’t be easy
This crisis, as well as a recession, will change the consumer in ways we can’t predict, says Warren Ackerman, head of European consumer staples research at Barclays
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Comment and Opinion
Furlough scheme extension only delays day of reckoning for jobs
This gradual shift of the burden back on to business is going to be the acid test for the state of the jobs market and economy
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Comment and Opinion
10 ways coronavirus will impact future supermarket and restaurant design
These are the 10 key considerations when designing future supermarket stores and restaurants, based on Covid-19 learnings