Comment & opinion – Page 179
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Comment and Opinion
TfL's eggs and bacon ad ban is potentially damaging folly
Its censorship is an example of the confusion, and consequent health damage, that nutrient profiling causes, says Joanna Blythman
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Comment and Opinion
Gender balance should be the norm for marketers, not a statement
Achieving gender balance in advertising is not just about putting more women on screen, says Hannah Walley, Kantar Millward Brown’s joint head of media & digital
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Comment and Opinion
Brexit 'readiness' remains expensive guesswork for businesses
Are you ready for Brexit? I’ve asked this question before, but with just days to go until the supposed deadline, the range of answers I continue to receive is staggering
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Comment and Opinion
Female-founded businesses are being let down by investors
The investor community has some catching up to do on gender diversity, says Kerstin Robinson, co-founder of Nix & Kix
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Comment and Opinion
How motivated will Waitrose partners be when the bonus is 3%?
Would they rather JLP spent the money from the rebrand on a bigger bonus?
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Comment and Opinion
Sprite offers a one-shot message of empowerment
Last week’s AOTW, for Harry’s, was a moody one-shot that addressed masculinity. Now here’s another one…
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Comment and Opinion
Why hipsters could be the unlikely saviours of cereals
The Cereal Killer Café in London – and its hipster fanbase – proves there’s room for high-sugar, high-price cereals if brands can get it right
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Comment and Opinion
The UK deserves better than US chlorinated chicken
Chlorinated chicken has re-emerged as a point of contention and British producers are rightly up in arms
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Comment and Opinion
Amazon is building trust with its fight against fakes for a reason
Offering more concessions to brands also helps build trust in Amazon as a partner, both in e-retail and, increasingly, advertising, says Eric Fulwiler, executive director London at VaynerMedia
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Comment and Opinion
How supermarkets can take a bite out of Deliveroo's on-demand crowd
Just Eat, Deliveroo and Uber Eats are soaring – and there’s plenty of room for supermarkets to cater for Britain’s takeaway habit
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Comment and Opinion
Salt reduction efforts won't work unless OOH sector does its bit
Salty restaurant meals will make consumers expect salty retail products, says Craig Sargeant, general manager at Mars Food UK
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Comment and Opinion
We need a clear definition of ‘junk food’ to beat child obesity
It’s clear that the current characterisation of ‘junk’ can create inconsistency and confusion
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Comment and Opinion
Why the M&S-Ocado deal is positive news for suppliers
M&S was doomed before the deal was confirmed, according to David Sables, CEO at Sentinel Management Consultants
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Comment and Opinion
Vegan organic farming divides opinion in 73 Cows
This Bafta-winning short film, the story of cattle farmer Jay Wilde, doesn’t look controversial
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Comment and Opinion
Can AmazonFresh really crack the online grocery market in the UK?
In a grocery environment where rapid delivery is becoming the norm, Amazon’s speed and agility is hardly a USP
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Comment and Opinion
How is Lidl maintaining its winning streak and what can we learn?
The discounter makes ’big bets’ and makes the effort to present an innovative offer, says Jeremy Garlick, partner at Insight Traction
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Comment and Opinion
Secrets of startup 'success': belief is as important as logic
Nick and I often get asked to give talks and take part in panels, on various aspects of making a business successful
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Comment and Opinion
M&S deal with Ocado is toppy but can deliver value in the long run
If the upside is obvious for Ocado, the market has struggled to comprehend the rationale for M&S
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Comment and Opinion
Pukka gets personal with British Pie Week name game
Pukka Pies is marking this special week with ‘pie-sonalised’ All Steak and Chicken & Mushroom pies
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Comment and Opinion
McColl's Morrisons Daily rebrand could be hugely significant
Could McColl’s convert all 1,600 stores to the Morrisons fascia?