Comment & opinion – Page 295
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Comment and Opinion
How chocolate milk turned into an fmcg launch sensation in New Zealand
The brand only launched in late 2014 but now holds a 55% market share
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Comment and Opinion
Premier stance with McCormick based on full shareholder value
The three parties have been adding extra spice and flavouring with their sizzling exchanges and sweetened offers
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Comment and Opinion
Harmeston case lifts lid on upheaval at The Co-op HQ
To say that the recent case of Kath Harmeston vs The Co-operative Group was complicated would be a massive understatement
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Comment and Opinion
Wicked Tuna: brash, flashy story of US fishermen
A little round tin is an ignominious way for the magnificent tuna fish to end its days
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Comment and Opinion
What Donald Trump can teach us about employer branding
LinkedIn flagged branding as one of the biggest trends for 2016, with 62% agreeing “employer brand is a top priority”
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Comment and Opinion
Lidl's Damascene advertising conversion
Lidl has adopted a sophisticated, modern multichannel approach to advertising
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Comment and Opinion
Tesco axing Nutricentre is not a healthy sign for innovation in food retail
Tesco clearly didn’t feel Nutricentre was worth the investment to make it take off properly
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Comment and Opinion
Post Office changes are a mistake
Busy, viable and truly local businesses are having a gun held to their head
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Comment and Opinion
Climate Change Agreement continuation is relief for suppliers
“Though overshadowed by other measures announced by the chancellor in last week’s Budget”
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Comment and Opinion
Does your e-commerce strategy have social media buzz?
Snapchat’s announcement it plans to launch an e-commerce platform is indicative of two facts about the industry
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Comment and Opinion
Sainsbury's, Morrisons and Tesco give cause for optimism
The British superstore operators have been a virtual no-go area for investors for some years
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Comment and Opinion
Osborne must rethink living wage 2020 target
FWD members’ annual wage costs will rise by 0.7% this week as the national living wage comes into effect
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Comment and Opinion
If Carlsberg did pubs... for chocolate fans
If you like chocolate and you like beer, then chocolate beer is the drink for you, right?
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Comment and Opinion
My Week… by Gavin Darby (as told to Bill Tush)
Would Mr Kipling lie to you? You can safely look upon me as a kind of beloved, twinkly-eyed grandpa
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Comment and Opinion
Stevia, sugar and bowel-loosening algae drinks
Anyone for a refreshing glass of algae?
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Comment and Opinion
Demise of Choccy Philly shows novel NPD needs big spend to make an impact
For a single brand to try and change consumer perceptions all on its own is a huge task
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Comment and Opinion
We're already below the sugar tax threshold
Like many drinks producers, we have been following developments regarding the proposed sugar tax with great interest
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Comment and Opinion
London is expensive but it's the best place for our brand
The big development this month is that I am writing this sitting at my own desk, looking across at our kitchen
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Comment and Opinion
Premier Foods is smart to think twice about McCormick offer
You might expect news of an approach from an international food giant to be welcomed by Premier Foods’ board
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Comment and Opinion
How food tech is creating a revolution
Some people worried the digital age would usher in a race to the bottom in food