Comment & opinion – Page 46
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Comment and Opinion
Profitability isn’t a dirty word. It’s fundamental to challenger brands
The focus on growth with massive expenditure and low ROI has wrongly overtaken the focus on long-term profitability, says Barty Walsh, co-founder at Ordo
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Comment and Opinion
Five things we learned at the Gen Z Conference (and one thing no one can agree on)
Candy Kittens co-founder Jamie Laing having an early version of the brand’s logo tattooed on his body was just one revelation
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Comment and Opinion
The key questions to be answered in the Tesco fulfilment fee fiasco
Audacious move by Tesco is even featuring in school debates over monopsony
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Comment and Opinion
How gen Z is challenging conventional marketing wisdom
Understanding the right way to connect with gen Z is fundamental for brands to create meaningful experiences, says Lizzie Nolan, chief transformation officer at Havas Media Group UK
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Comment and Opinion
Tesco adds Smile-style horror to Clubcard Prices campaign
The ad is vaguely traumatic – and completely arresting
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Comment and Opinion
Jamie Oliver keeps it simple – and cheap – in Jamie’s £1 Wonders
He helped us through lockdown, he helped us celebrate afterwards… and he helped Penguin crank out yet another cookbook. Now Jamie Oliver has another cause
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Comment and Opinion
Why supermarket bosses are fuming at latest price accusations
Parents are claiming their food is too expensive in latest research commissioned by the Food Foundation
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Comment and Opinion
As UK gender pay gap widens, supermarket boards offer a ray of hope
Examples abound of supermarkets hiring women to senior leadership positions
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Comment and Opinion
Four of five food giants are over-reliant on unhealthy lines. Now is the time for change
Global food manufacturers should be forced to disclose what proportion of their sales can be classed as ‘healthier’, says Sonia Pombo, nutritionist at World Action on Salt, Sugar & Health (WASSH)
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Comment and Opinion
Big tobacco, not ElfBar, will be the real winner from disposable vapes
Big tobacco may have breathed a sigh of relief this year when ElfBar got its fingers burned in a large-scale product recall
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Comment and Opinion
Are price cuts enough to tempt shoppers away from the discounters?
Retailers and brands cannot differentiate on price alone, says Rachel White, MD UK&I at NIQ
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Comment and Opinion
Food to go is back but not as we knew it, finds new report
Lumina’s Food to Go Report 2023 shows the market is adapting fast to the cost of living crisis
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Comment and Opinion
How Wrap is addressing cost of living in its third Food Waste Action Week
Food Waste Action Week is more important than ever during the cost of living crisis, says Wrap interim CEO Richard Swannell
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Comment and Opinion
Suppliers, plan your cost price reduction strategy now
We are now helping many clients with planning CPRs as many anticipate a storm of retailer pressure when inflation turns, says David Sables, CEO of Sentinel Management Consultants
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Comment and Opinion
Why suppliers must go further to meet public health goals
There is still room for our industry to go further in supporting people to make healthier choices, says James Mayer, president of Danone UK & Ireland
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Comment and Opinion
Let’s hope the Windsor Agreement presages better trade across the Channel
Rishi Sunak’s claims of a “historic” deal that solves all the problems of Northern Ireland’s post-Brexit trade regime are somewhat overstated
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Comment and Opinion
Doritos heads to the sofa for animalistic snacking session
Doritos has joined Pringles in rolling out a sofa-based animal ad
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Comment and Opinion
Unpacking how food can benefit mental health in The Food Medic podcast
Felice Jacka of the International Society for Nutritional Psychiatry Research is front and centre of the episode
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Comment and Opinion
Use visualisation to change those ‘difficult conversations’ you have at work
Why do they call boxers that want to be the best, ‘champ’? Even if they haven’t technically won any championships?
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Comment and Opinion
Now more than ever, companies must engage with the food waste roadmap
Reduction efforts have been blown off course, but suppliers have access to plenty of support for their ’food waste journey’