All comment & opinion articles – Page 87
-
Comment & OpinionAsda is fighting fit, but has it unleashed a sustainable growth strategy?
In the latter days of its time under Walmart, Asda all too often resembled a punch drunk heavyweight boxer
-
Comment & OpinionHow brands can harness the power of nostalgia
Nostalgia can be a powerful approach for certain brands, helping them bring back fond memories of their products, says Blake Armstrong, MD at Krow London
-
Comment & OpinionKit Kat cereal and Corona Tropical are brand extensions too far
It is safer for brands to operate within their core proposition and expand only where relevant into adjacent spaces, says Jeremy Garlick, partner at Insight Traction
-
Comment & OpinionBritain can’t grow its way out of Europe mega-weather food supply threat
This year’s soggy British summer may well have presented a different argument, but Europe’s heatwaves pose an existential threat to food
-
Comment & OpinionCell meat is a hard sell. I hope Brits reject it
While Brits might initially embrace fleeting food fashions, at the end of the day our food instincts are sound, says Joanna Blythman, food journalist and author of Swallow This
-
Comment & OpinionA convenience grocery price war is bubbling up
A new competitive front has opened up – great news for consumers
-
Comment & OpinionAsda’s Just Essentials reduction shows the danger of a booming budget range
As commentators pointed out at the time of launch, a hugely successful budget range is a double-edged sword
-
Comment & OpinionMcCain enlists dopey celebs to get a lesson in agriculture
Iain Stirling and Roman Kemp help McCain show off its pledge to commit to 100% regenerative farming by 2030
-
Comment & OpinionPoisoned: Netflix film shines light on America’s food safety troubles
Less lurid than you might expect, the documentary looks at why the US is struggling with e.coli and salmonella
-
Comment & OpinionHow we stayed true to our values and helped drive the sweeteners debate
As a founder, or anyone who cares deeply about the business they work for, your values will be tested
-
Comment & OpinionDeadly supermarket AI recipe suggestion serves up cautionary tale
Flawed and exploitable, New Zealand’s Savey Meal-Bot recommended a deadly drink
-
Comment & OpinionGovernment may flip-flop but corporations should hold steady to ESG commitments
All organisations have a tendency to take themselves too seriously – instead they should just be serious about the commitments they have made, says Ian Wright, co-chair of the Food & Drink Export Council
-
Comment & OpinionEgg producers may be over the worst but they’re not out of the woods
Egg producers have recieved much-needed support, but the category isn’t out of the woods yet
-
Comment & OpinionThe Oxford study on meat emissions misses the point
For a study of such significance there are some seriously simplistic and misleading conclusions being drawn here, says Jeff Webster, co-founder and CVO at Hunter & Gather
-
Comment & OpinionFirst-party data is the new fmcg retail battleground
Ramped-up loyalty schemes are becoming more valuable to retailers as price dictates consumers’ shopping decisions
-
Comment & OpinionAnother Brexit border delay, another false start for the food industry
It appears HM Treasury has realised bringing in a measure which will lead to higher food prices is not a good idea when the country is in an inflation spiral, says Shane Brennan, Cold Chain Federation CEO
-
Comment & OpinionBeyond Meat’s plunging results are not the final blow for plant-based
Beyond Meat revealed plunging second-quarter sales of almost a third, driven by shoppers’ diminishing appetite for the plant-based meat
-
Comment & OpinionSustainable products aren’t an easy sell in tough economic times
It has never been more difficult to create and translate a green product point of difference into bottom line growth, says Alex Lawrence, senior strategic insight director at Circana
-
Comment & OpinionRetailers must prove their value as consumer confidence sinks
The unsettled nature of the economy creates the perfect recipe for an ever-cautious consumer, says Oliver Vernon-Harcourt, head of retail at Deloitte
-
Comment & OpinionIf you think retailers are the new publishers, you don’t understand retail media
Any retailer that tries to win in retail media by acting like a publisher is probably doomed to fail, says Sam Knights, CEO at SMG





