All comment & opinion articles – Page 178
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Comment & OpinionWalkers gives it large with Wotsits Giants campaign
The ad for the lengthier, more girthsome snacks plays on their priapic qualities
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Comment & OpinionIt hasn’t been a dream start to the Ocado-M&S alliance. Can they turn the tides?
Ocado had all the tools to make the M&S switch a success but it hasn’t been smooth sailing, says David Sables, CEO of Sentinel Management Consultants
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Comment & OpinionThe Ocado-M&S switch will reveal how hard – or easy – it is to break shoppers’ habits
Consumers are averse to changing how they eat and shop, but Ocado is forcing a change upon its shoppers, says Jeremy Garlick, partner at Insight Traction
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Comment & OpinionSupermarkets’ price cuts put them on collision course with suppliers
The big four are desperate not to lose ground to the discounters, as they did in 2008/9
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Comment & OpinionWhat retailers need to do to nail Christmas during coronavirus
Stores must allow for the changes to shopping habits to make Christmas a success, says Sunny Mirpuri, commercial director, off-trade at Budweiser Brewing Group UK&I
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Comment & OpinionMarcus Rashford food poverty taskforce must activate the food and drink industry
Food and drink industry’s role in the taskforce must be about more than social media support
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Comment & OpinionThe trust formula: where do you or your colleagues fall down?
Some bright spark has now defined trust, with an equation
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Comment & OpinionWar on Plastic: The Fight Goes On: a flabby hour with a few gems
Supermarket sarnies were the incongruous focus of Hugh Fearnley-Whittingstall’s campaigning
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Comment & OpinionWhy sponsoring Great British Bake Off 2020 is a hole in one for Aldi
The deal will feed three key metrics Aldi wants to drive: its Britishness, quality and range
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Comment & OpinionBanning promotions of HFSS food isn’t the way to tackle obesity
Banning promotions on HFSS foods would reduce the choice on shelf and increase prices for shoppers Tackling obesity is an important public health priority, irrespective of economics. Indeed, with increasing evidence of the association between obesity and poorer Covid-19 outcomes, the government is right to want to ...
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Comment & OpinionThe coffee category may be stable, but it’s full of innovation and competition
The premiumisation trend shows no sign of slowing amid increased activity from the coffee giants, says Warren Ackerman, head of European consumer staples research at Barclays
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Comment & OpinionDoes Unilever’s ‘Clean Future’ pledge change the game on supplier sustainability?
The Anglo-Dutch supplier is spending €1bn on removing fossil fuel-based ingredients from its household portfolio worldwide
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Comment & OpinionThree foodie YouTube trends that tell us what shoppers are really interested in during lockdown
What Brits were watching in lockdown says a lot about their priorities, says Harry Walker, industry head of grocery retail at Google
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Comment & OpinionBig brands need to take a stand against child hunger
The Stand Against Hunger will look to keep the issue at the forefront of consumers’ minds, says Craig Sargeant, general manager, Mars Food
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Comment & OpinionHow UK supermarkets can maintain online share in the face of Amazon Fresh
Amazon’s entry into fast grocery delivery means UK supermarkets need to step up their game, says Chris Carter, CEO of Melody
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Comment & OpinionTo successfully cut plastic, encourage shoppers to learn, not boycott
Shoppers say plastic waste is important – but they don’t always put their money where their mouths are
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Comment & OpinionCould Waitrose really be about to team up with Amazon? And if so how?
Of all the sacred cows Sharon White is slaying that would be the most sacred and sensational
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Comment & OpinionKerrygold slathers on the nostalgia in cheesy butter ad
Kerrygold is back on our screens, with an ad that supposedly plays up the brand’s grass-fed cred
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Comment & OpinionThe new wave of trade advisers shows Boris Johnson favours secrecy over all else
A set of new trade advisory groups were established this week
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Comment & OpinionBio-based packaging needs rigorous testing to avoid a new food safety threat
Rigorous testing for NIAS is necessary, says Andrew Swift, CEO of Fera Science





