All Confectionery articles – Page 117
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NPD: Bars'n'biscuits
Mars looks set to take its confectionery brands into the biscuit market with the launch of a new Bisc&' range. The biscuits, which combine cookies with Bounty, M&M's, Mars or Bounty, are currently being trialled in the Netherlands. Mars said it...
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Sponsorship: Trebor Bassett backs Games
Cadbury's confectionery division Cadbury Trebor Bassett is to sponsor next year's Manchester Commonwealth Games to the tune of £8m. The company's first visible involvement will come with the Queen's Jubilee Baton relay the equivalent of the...
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Maoam gets £1m launch
Haribo is sticking £1m behind the UK launch of soft chew brand Maoam which the company claims generates sales of £50m a year in Europe. First for the UK is Stripes, a flat chew strip in five fruit flavours. It comes in family sized bags packed 12...
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Signature chewing with latest Irish boy band hunks
Cadbury Trebor Bassett hopes to appeal to tweenage' chocolate lovers with its new bar based on pop group Westlife. The bar is made from Wispa chocolate with a Westlife image moulded onto the side. There are five bars one for each band member....
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Sykes takes reins of Nestlé UK
Heir apparent Alastair Sykes has succeeded Peter Blackburn as chairman and chief executive of Nestlé UK. Sykes, 48, joined Nestlé in 1998 as md of York based Nestlé Rowntree. He was recruited from Spillers UK where he was also md. Sykes will be...
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A sweet mystery
Mars Confectionery is launching an on-pack promotion for Starburst to get consumers more involved with the taste and flavour of the sweet. Packs carrying the Name That Chew' promotion will have a mystery flavour sweet inside wrapped in a white...
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Hang 'em now!
Nestlé Rowntree has overhauled its hanging bags range with a new look and price point for its sugar and chocolate variants. The rsp for sugar lines will now be 99p and for the chocolate lines will be £1.15. New to the range is Wonka Oompas a...
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Seeds of Change in cereal bars
Mars-owned organic brand Seeds of Change has added cereal bars to its expanding portfolio of organic products. They come in three varieties: chocolate & raisin, strawberry, and hazelnut & sultana. All are made with crisped rice and oats and are...
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Calapuno goes gift style
Mars plans to expand its newly launched Bounty Calapuno portfolio with a new 300g pack due on shelf in September. Although aimed initially at Christmas sales, the pack, which holds 25 chocolates, will become a permanent line. It is a gifting style...
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Balla-Balla for Haribo range
Haribo is swelling the ranks of its countline gums and jellies with the launch of Balla-Balla a long 5p jelly sweet with a creamy fruit centre. The launch is part of Haribo's £3.75m investment in marketing and npd this year. Available in three...
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Harry Potter, how sweet
Mars is developing a range of confectionery based on the weird and wonderful sweets described in publishing phenomena the Harry Potter books. It has signed a deal with Warner Bros to produce a range of sugar and chocolate sweets for sale outside...
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Things go sour for Skittles
Mars Confectionery is adding more flavours to the Skittles portfolio with the launch of Skittles Sours. The five new flavours in the Sours bag are pineapple, mandarin, raspberry, apple and cherry and will be available from next month. Mars plans...
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Oingy boingy experience
Nestlé Rowntree has the youth market in its sights with the launch of a new jellybean confectionery product called Rowntree's Megabeans. Megabeans are coated in a crispy sugar shell and have a chewy centre. They come in a midnight blue metallic...
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Stars come out for Xmas
Nestlé Rowntree is throwing £10m of marketing support behind its Christmas 2001 line up, focusing on a new children's product Nestlé All Stars, After Eight Truffles and Quality Street. The bright yellow All Stars box, which is to be a standard...
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Kiss theme returns with airport security incident
Wrigley's Extra chewing gum is back on screen in a new ad from June 18. It is aimed at 16 to 34-year- olds and continues the tongue-in-cheek approach of last year's Kiss' ad as it focuses on a young guy's close encounter with an attractive female...
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Bags of activity with Bertie & co
Cadbury Trebor Bassett is including new bags of Maynards Wine Pastilles and four new Bassetts variety bags in its confectionery bag sector activity from June 18. New 125g and 200g Cadbury's Dairy Milks Shots and Crunchie Nuggets bags have already...
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Twix hits the dance floor
Mars Confectionery has created a music-related promotion to help Twix tap into the 16-24 year old clubbing audience. Customers at 20 independent record shops across the UK during June and July will get a free Twix bar when they make a purchase....
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Wonka takes a savoury turn with Oompas' caterpillars and mas
Mashed potato and caterpillar are among the weird and wacky flavours in Nestlé Rowntree's new Wonka Oompas sweets the first kids' sugar confectionery product to combine savoury and sweet flavours. Based on the Oompaloompa characters from the...
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Polo impulse bag first
Polo is bringing out its Polo Smoothies Strawberry & Cream in an impulse-sized bag, in what it claims is a response to requests from retailers. Available from June 4, the impulse bag will contain nine sweets (rsp: 30p). This is the first time that a...
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Christmas with the Stars
Nestlé Rowntree is bringing out a new boxed confectionery brand for kids called Nestlé All Stars. The bright yellow box contains miniature packs of Milkybar, Milkybar Choo, Mini Smarties, Rowntree's Fruit Pastilles, Body Parts, Wonkalate and...