All Confectionery articles – Page 88
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NewsCadbury turns Caramel rabbit into a bunny girl
Cadbury's Caramel rabbit has had a sexy makeover as part of a £1.2m revamp for the brand. Cadbury has given the bunny extra curves and make-up for its Still Got It campaign, which will see her adorning press and outdoor advertising. She was...
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NewsGold Wagon Wheels make retro return
Wagon Wheels is the latest confectionery brand to go retro with the revival of its 1970s gold packaging. The classic look will appear on the caramel variant, which is also making a comeback after being delisted in 1998. The limited-edition...
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NewsPicture This...Mr T goes nuts on promo tour for Snickers
His A-Team alter ego BA Baracus may have had a fear of flying, but Mr T obviously has no such foible and will soon be jetting to these shores as part of his latest tie-up with Snickers. Mr T will be arriving in the UK on Wednesday to front the ...
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Asda's £2 roses create row not romance
Asda has been slammed by a major poverty charity over roses costing just £2 a dozen, designed to woo cash-strapped shoppers for Valentine's Day.
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Cheap Easter eggs from Woolies set to hit stores
A glut of cheap eggs will flood on to the market this Easter because of the demise of Woolworths, retailers and wholesalers have predicted.
Tesco this week snapped up container loads of Easter eggs destined for the now-defunct chain, which… -
NewsAd of the Week: Gorilla tactics leave Cadbury's new glass half-empty
Consider the law of diminishing returns in cinema, where sequels that improve on the original are famously limited to The Godfather Part II, Aliens and Breakin' 2: Electric Boogaloo. For Cadbury, topping the impact of its already-iconic...
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Wrigley will take 60 days to share suppliers' payments
Confectionery giant Wrigley is doubling the amount of time it will take to pay suppliers from 30 days to 60, according to reports.
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Cadbury makes its drinking chocolate a whole lot chunkier
Cadbury has swapped cocoa powder for blocks of Dairy Milk for the launch of an innovative new drinking chocolate. Hot Choc Chunks, launched this month, is the first mainstream drinking chocolate to use solid blocks of chocolate that are...
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Acid Test: Wrigley's Extra Ice Mints
The panel gets its laughing gear round Wrigley's latest effort to freshen the nation's breath
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Wrigley's gives mints some Extra youth cool
Wrigley is attempting to get rid of mints’ “old fogey” reputation and inject a bit of youthful pizazz with a launch under its youth-oriented Extra brand. The confectionery company is ditching its current boxed Extra Mint offer and introducing a more...
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Campaigns of the Year 2008
From the suave Stella 4 hero to the Mafioso panda, with suicidal Creme Eggs and a gay Heinz kiss on the way, it's been a hot year in advertising. Charlie Wright reports
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Cadbury repackages to raise gifting appeal of Roses chocs
Cadbury is hoping to stem nosediving sales of its Roses brand by revamping the iconic chocolate to draw in younger consumers and reinforce its gifting credentials.The new packaging design marks the first significant changes to be made to the...
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Other Movers 13/12/08
Woolworths has made 450 head office and support staff redundant in London and Rochdale. The job losses are the first since the high street giant slumped into administration two weeks ago. Diana Houghton has joined Thorntons' board of...
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KitKat gets 'costliest campaign' in history of confectionery ads
Nestlé has earmarked £16m in marketing spend for KitKat next year - the most expensive confectionery campaign in history, it claims.
About £6m of the year’s budget will support KitKat’s new Perfect Break competition, which kicks off in… -
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Wispa and Twirl join the Easter egg battle
Cadbury is reviving its Wispa and Twirl chocolate eggs for the first time in five years for next year's battle of the Easter eggs
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Nestlé launches £1m advert programme
Nestlé plans to win consumers over Christmas with giant tubes and less packaging.The company has invested £1m in promoting the launch of Giant Tubes for Blue Smarties and Rowntree's Pick & Mix and in publicising reduced packaging on...
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KitKat helps power record Nestlé sales
Nestlé said its British business had achieved “good organic growth”, as it announced record nine-month sales this week. The company’s global operations posted a sales increase of 8.9% and real internal growth of 3.4%. Nestlé did not give figures...