All Confectionery articles – Page 92
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Wrigley freshens up Starburst for summer
Wrigley is gearing up for the summer season with a raft of NPD under its sugar confectionery portfolio. The Starburst brand is being expanded with a new Smoothies variant in sticks (rsp 39p) and sharing bags (rsp £1.37). Smoothies will...
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The eyes have it as Cadbury Dairy Milk Buttons revamped
Cadbury has drafted in a farmyard full of cute cartoon animals for a major revamp of its Dairy Milk Buttons.The new standard size packets, which roll out next week, feature images of a cat, pig, panda, owl and monkey, with chocolate Buttons...
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Campaign Trail: A bit of spin from Mentos
Perfetti Van Melle has taken a saucy approach to advertising Mentos in a new £3m ad push - the company's biggest spend to date. The Mentos Irresistibly Fresh ads, on TV this week, are set in a launderette and depict a man giving a woman a 'Mentos...
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Rowntree's Randoms target teens
Nestlé is taking on Haribo by targeting 16 to 24-year-olds with bagged sweets Rowntree's Randoms.The latest product from the confectionery giant is a 50g bag of jelly sweets (rsp 39p) that come in a variety of textures, flavours and 70...
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Cadbury boosts sharing sector with Duo formats
Cadbury is emulating arch-rival Mars by extending its Boost and Double Decker bars into Duo formats in a move it says will achieve what its rival has failed to - revive sales of larger bars. Mars, which has Duo formats for Mars, Milky Way,...
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Bendicks makeover aims to double sales
Bendicks hopes that by giving its chocolates a more youthful edge it will double the brand's sales to £30m in the next year. From August its entire range will be relaunched to appeal to shoppers outside its core "older consumer base" - the...
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Suppliers left with post-Woolies egg mountain
Manufacturers have been left with hundreds of thousands of excess Easter eggs after the supermarkets failed to sell stocks despite eye-watering promotions.
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New lines for Chupa Chups and Mentos
Perfetti van Melle is extending its Mentos and Chupa Chups confectionery brands.A three-strong Magics range of fizzy powder-filled lollipops joins the Chupa Chups range on shelf now. It is available in cola-lime, mango-apple and...
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Picture This... Cadbury pairs up with Beyoncé
Cadbury's Trident is getting bootylicious thanks to a new partnership with R&B superstar Beyoncé. The chewing gum brand is launching an on-pack competition that will offer 13,000 consumers the chance to win tickets to see the pop diva in an...
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U-turn over vanilla chew
Chewits is reviving its vanilla ice cream flavour variant after an online campaign by consumers.The sweets - phased out in the mid-1990s - will join Chewits' existing range in May, after more than 500 Bebo and Facebook users clamoured for...
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Fruit-tella moves into sharing bags
A sharing range of Fruit-tella, including its first liquorice-based sweet, has been launched to tap the trend for big bag formats. The three-strong range includes new products Fruit-tella Liquorice & Fruit – half-liquorice and half-fruit...
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Skinny Candy heads for the mainstream
Confectionery group Glisten has teamed up with Sahar Hashemi, the founder of Coffee Republic, to launch a new low-calorie confectionery range for fashion-conscious women.A limited selection of Skinny Candy products was previously available...
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Cadbury aiming for a bigger share in bagged chocolates
Cadbury has thrown down the gauntlet to rivals Nestlé and Mars with three new sharing products. Next month, the confectionery giant will roll out a Bitesize range consisting of Cadbury Raisins and Cadbury Peanuts in 200g resealable pouches,...
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Cadbury turns Caramel rabbit into a bunny girl
Cadbury's Caramel rabbit has had a sexy makeover as part of a £1.2m revamp for the brand. Cadbury has given the bunny extra curves and make-up for its Still Got It campaign, which will see her adorning press and outdoor advertising. She was...
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Gold Wagon Wheels make retro return
Wagon Wheels is the latest confectionery brand to go retro with the revival of its 1970s gold packaging. The classic look will appear on the caramel variant, which is also making a comeback after being delisted in 1998. The limited-edition...
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Picture This...Mr T goes nuts on promo tour for Snickers
His A-Team alter ego BA Baracus may have had a fear of flying, but Mr T obviously has no such foible and will soon be jetting to these shores as part of his latest tie-up with Snickers. Mr T will be arriving in the UK on Wednesday to front the ...
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Asda's £2 roses create row not romance
Asda has been slammed by a major poverty charity over roses costing just £2 a dozen, designed to woo cash-strapped shoppers for Valentine's Day.
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Cheap Easter eggs from Woolies set to hit stores
A glut of cheap eggs will flood on to the market this Easter because of the demise of Woolworths, retailers and wholesalers have predicted.
Tesco this week snapped up container loads of Easter eggs destined for the now-defunct chain, which… -
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Ad of the Week: Gorilla tactics leave Cadbury's new glass half-empty
Consider the law of diminishing returns in cinema, where sequels that improve on the original are famously limited to The Godfather Part II, Aliens and Breakin' 2: Electric Boogaloo. For Cadbury, topping the impact of its already-iconic...
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Wrigley will take 60 days to share suppliers' payments
Confectionery giant Wrigley is doubling the amount of time it will take to pay suppliers from 30 days to 60, according to reports.