All Confectionery articles – Page 96
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Thorntons boosted by Tesco expertise
Former Tesco director Peter Wright has been hired as marketing director of chocolate specialist Thorntons.He will take up his appointment by August 13, replacing Philip Douty, who left the company in November.Wright spent eight...
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Better-for-you Juicy Jellies
Nestlé Rowntree has launched a better-for-you sweets range and has also upped the fruit juice content in some of its key offerings.Juicy Jellies, rolling out now, come in four flavours: blackcurrant, strawberry, lime and orange. All...
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Life at Mars: there's peril if you meddle
If a week is a long time in politics, then in the food industry it must feel like an eternity. At least it will for Masterfoods, which is coping with the fallout from its decision to add animal-based rennet to its bestselling chocolate bars....
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Cadbury and Nestlé in healthy sweets battle
Big sugar confectionery players have finally woken up to the idea that to keep consumers sweet, they need to go down the better-for-you route.Cadbury Trebor Bassett is bringing The Natural Confectionery Company to the UK next month,...
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Wrigley squirms as Trident takes a bite
It is too early to claim victory in the gum wars. After all, one side - Wrigley - began with a mouthwatering 98% share at the beginning of 2007. But to say Cadbury Trebor Basset is cock-a-hoop about Trident would not be an...
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Wrigley gets fruity to stave off rival Trident
Wrigley is set to fight back against Trident's arrival in its chewing gum territory by bringing out fruit flavours under its Extra brand.The two limited-edition lines - strawberry and watermelon - are out next month in bottle packs....
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Vegetarians furious as Mars bars go off limits
Vegetarians can no longer enjoy some of the UK's most popular chocolate bars following a recipe change by Masterfoods.Mars, Bounty, Snickers, Twix and Milky Way, as well as Maltesers and Minstrels, are now off the list of foods veggies...
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Inspired ultimatum? Or sweet nothing?
Which wholesaler in its right mind would refuse to stock Maltesers, Mr Kipling Cakes, Double Deckers, Boost, Time Out or any top-selling brand? Steve Parfett, MD of Stockport-based Parfetts Cash & Carry, has risked the wrath of some of the UK's...
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campaign trail - Sex & The City actor Jason Lewis provides a seductive explanation of the reason for Aero's bubbles
Sex & The City actor Jason Lewis provides a seductive explanation of the reason for Aero's bubbles in a new TV ad for the chocolate brand. Nestlé UK is hoping to get hearts a-fluttering by using the small screen heartthrob to explain that Aero's...
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Thorntons sales growth
Sales at Thorntons increased by 11.6% during the third quarter of the year. The chocolate retailer said that own store sales increased by 2.3% during the three months to 14 April due to product innovation and further investment in its...
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Cadbury: what next after the break-up?
When Cadbury Schweppes announced last week that it was splitting its confectionery and Americas Beverages businesses, there was speculation that its confectionery arm would become a takeover target, with names such as Hershey and Wrigley in the...
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Butter Mints lead Werthers activity
Bendicks of Mayfair has launched a major programme to reinvigorate its Werthers brand in a bid to reverse sliding sales for sugar confectionery.It is introducing Werther's Original Butter Mints as a new permanent line this month - two...
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Boxed and block take a decent slab of activity
The confectionery category has taken fifth place in branded activity this week, ahead of soft drinks and frozen.In 2006, confectionery came in ninth place overall with the top-five brands made up of Cadbury with 39%, Mars with 30%,...
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Boxed and block take a decent slab of activity
The confectionery category has taken fifth place in branded activity this week, ahead of soft drinks and frozen.In 2006, confectionery came in ninth place overall with the top-five brands made up of Cadbury with 39%, Mars with 30%,...
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A convenient cure for Scotland's ills?
Scotland has long been referred to as the sick man of Europe. The country is synonymous with the deep-fried Mars bar and battered pizza and, while much has been done to tackle its population's unhealthy tendencies, worrying statistics on levels...
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Ideas to Take Away
Ideas to Take Away, sponsored by Cadbury Trebor Bassett, is back once again at CRS with 10 different concepts to boost footfall and profit in stores. An Ideas to Take Away film will be shown on a big-screen TV throughout the...
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Campaign trail: Fighting plaque takes on new meaning in Orbit Complete's TV adverts.
Fighting plaque takes on new meaning in Orbit Complete's TV adverts. The chewing gum ads feature a TV show host and hostess approaching the public with an oversized Orbit Complete suitcase containing plaque-fighting white suits....
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Aero's lovely bubbly ads
Aero Hot Chocolate will debut on the small screen as part of a £1.8m marketing campaign for the year.The four-week push, which breaks on Monday, positions the hot drink as an everyday indulgence for the cold winter months.Based ...
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World News - 16th February 2007
Cartel officials raid company offices. Frankfurt: German officials have raided the offices of confectionery manufacturers on suspicion of price fixing. The German headquarters of Nestlé, Mars and Kraft, as well as four other...
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Dark chocolate but without bitter taste
Cadbury Trebor Bassett is bringing out a darker version of Bournville to attract consumers put off by the bitter taste of some dark chocolate products. Cadbury Bournville Deeply Dark is made from 60% cocoa, more than the original's 39%...