All Trends articles
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NewsHolland & Barrett joins Breakout Wellness UK to back challenger brands
H&B will offer 10 challenger brands advice and product development support through a new partnership with Breakout Wellness UK
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NewsWaitrose invests £10m into expanding ready meal offer
Waitrose said half of its customers bought a ready meal in the past year, driving an 8% increase in sales
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Guide ToThe Grocer Guide To Frozen
While the frozen category has seen a solid performance, it still has some work to do to overcome outdated perceptions of its nutritional value and convenience. However, suppliers are following trends in modern lifestyle and consumption habits to inform their recent innovation, which is helping overcome traditional boundaries.
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Analysis & FeaturesRice rice baby: how retail can cash in on the world food boom
Volume sales of rice – the world’s most widely consumed grain – are surging as Brits travel increasingly far and wide on their culinary adventures. So what’s cooking? And what’ll be the next big thing? We’ve polled 1,000 shoppers to find out this and much more…
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Partner FeaturesHow sports nutrition suppliers can power up their sales online
Discover how one sports nutrition supplier has outpaced the competition to deliver revenue growth of 19.2% with the use of an optimised e-commerce strategy.
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Comment & OpinionThe high-growth category no one talks about
One in three people will experience incontinence, yet stigma – not distribution or innovation – remains the category’s biggest barrier to growth, says Jenna Duguid, senior sales director at Procter & Gamble UK
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Comment & OpinionA price premium without fandom is just price
Own label has caught up on innovation, price and even taste, but the one thing it still can’t fast-follow is fandom
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NewsBol adds high-fibre duo to Power Soup lineup
The new duo joins Bol’s Power Soup lineup, which also contains ‘Immunity’ and ‘Protein’ soups
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InterviewsHow non-alcoholic pioneer Mother Root pushes flavour over function
Mother Root’s founder took inspiration from New York bartenders for her ‘divisive’ vinegar-based aperitif, which is pulling up trees in low & no spirits
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Analysis & FeaturesWill the rise of the retail robots put off shoppers?
Retail robots are moving from warehouses to shop floors. Can they co-exist with shoppers and staff – and how will they affect the jobs market?
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Partner FeaturesHow ‘fibremaxxing’ is reshaping shopper nutrition
Discover how the latest nutrition trends are reshaping the fmcg market in both the US and the UK
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Category ReportHow instant coffee is getting a posh makeover
Instant coffee is going posh. How is its premiumisation impacting the hot drinks category?
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NewsRe:Nourish claims UK first with microwaveable bottled bone broth
Made with British chicken, it provides 20g of protein and 11g of collagen per 500g bottle, while containing 107 calories. The chilled bone broth can be microwaved in minutes and sipped on the go.
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NewsForest Feast launches chocolate-coated freeze-dried fruit range
Forest Feast and PerfectTed have teamed up again for Matcha Chocolate Crispy Strawberries
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InterviewsMüller’s Richard Williams on the yoghurt giant’s growth plans
From protein to GLP-1, Müller Yoghurts and Desserts CEO Richard Williams believes yoghurt can win on every consumer trend at once
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NewsFreja launches bone broth soups to shake up ambient aisle
The new pouches come in three flavours: Classic Chicken & Vegetable; Pea, Leek & Lemon; and Tomato & Red Pepper
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NewsMagnum’s ice cream croissant hack goes viral
Created by the ice cream brand in 2023, the viral Magnum croissant trend surged in popularity during July and August
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NewsFox’s adds Pumpkin Spice biscuits to tap autumn trend
The limited-edition biscuit will roll out in Tesco, Asda, Ocado, B&M and Heron from 31 August
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Comment & OpinionThe plant-based aisle was answering the wrong question
Supermarkets should stop separating protein by dietary identity and start merchandising it around how people actually cook, argues Elin Roberts, co-founder & CEO at Better Nature
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NewsConsumer confidence hits two-year high, says GfK
Rising optimism throughout the summer has seen consumer sentiment soar past the low of –25 registered in April





