All Crisps, nuts and snacks articles – Page 78
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NewsBuilder's Breakfast 'was very complex'
Walkers has revealed that the winner of its Do Us a Flavour competition is one of the most complex crisp flavours it has ever made. More than a million consumers voted in the competition, but Builder's Breakfast won the 22% majority of votes...
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Hot Topic: Walkers does itself a very big favour
Never mind the actual winner - Walkers' Do Us A Flavour was a sensational PR coup, says Charlie Wright
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NewsBuilder’s Breakfast wins Walkers new flavour contest
Voters have crowned Builder’s Breakfast as the winner of Walkers’ brand-building ‘Do us a Flavour’ campaign.
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Walker's WPD aims to boost clout of DBC
A new company led by Iceland boss Malcolm Walker has completed its takeover of DBC Foodservice and plans to turn it into "the best service-orientated foodservice business in the UK".
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Crisps from God's own county
You can take the crisps out of Yorkshire, but you can't take the Yorkshire out of the crisps. Nicolette Allen reports on a regional business with international aspirations
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Doritos puts cheese and spice together
Doritos is launching a new crisp variant that it claims brings together two of the most popular flavours on the market.The new Flamin' Cheeseball crisp (rsp: 38p for 40g, £1.77 for 225g), a mixture of cheese and spices, is to be added to the...
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Tyrells goes super-size to win credit crunch consumers
Crisp brand Tyrrells is launching two of its variants in a 300g bag for the first time, in a bid to tap the consumer trend for eat-at-home indulgence purchases.
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Graham replaces Pickup as new United Biscuits sales director
United Biscuits has promoted Paul Graham to sales director following the departure of Dave Pickup to Innocent Drinks. Graham was previously grocery trading director for the McVitie’s and Hula Hoops manufacturer, joining UB from Masterfoods...
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Advertising: Walkers sets tone with big ad spend cut
The only crunch in the crisps category last month was the sound of budgets being squashed. PepsiCo scaled back its Walkers Crisps ad spend despite launching new super-premium brand Red Sky, spending just £2,842 on press ads for the brand’s...
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NewsCritical Eye... on freaky french fries and pixie nutritionists
It's hard to know what's more insidious - documentaries that exploit people just about weird enough to be interesting , or those shows' attempts to position themselves as anything more constructive than a chance to point and laugh. Despite...
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Ad of the Week: Oops. Walkers does it again
A few weeks ago this column noted Walkers' use of men dressed as chillis to promote its Do Us A Flavour campaign - and the crisp king is at it again in the ad for its revamped Sensations Thai Sweet Chilli crisps. Nothing screams premium as...
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NewsYorkshire Crisps gets Sainsbury's listing
Yorkshire Crisps has won a deal to supply 17 Sainsbury's stores across the region. Bags of its newest variant, Henderson’s Yorkshire Sauce, and its Natural Sea Salt flavour, are now available (rsp: 80p per 50g bag). The...
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NewsPicture This...Mr T goes nuts on promo tour for Snickers
His A-Team alter ego BA Baracus may have had a fear of flying, but Mr T obviously has no such foible and will soon be jetting to these shores as part of his latest tie-up with Snickers. Mr T will be arriving in the UK on Wednesday to front the ...
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NewsWalkers' poshest ever crisps take on Kettle
Walkers is taking on Kettle and Burts Chips - and defying the recession - with a new range of super-premium crisps.
In an effort to create a standalone brand, Walkers has omitted its name and logo from Red Sky Potato Chips. On pack, it… -
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Is Walkers' Red Sky brand set for delight or warning?
Walkers is taking on the likes of Kettle and Tyrrells with its new premium brand Red Sky. But is it a smart move or a brand too far? Nick Hughes reports
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NewsWalkers earns right to keep carbon label
Walkers has become the first company to have its right to use the Carbon Trust's Carbon Reduction Label on crisp packs renewed, after smashing its carbon footprint target. The PepsiCo company has reduced carbon emissions 7% since 2007,...
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Tague chosen as MD for Seabrook Crisps
Premium crisps manufacturer Seabrook Crisps has named John Tague as its new managing director.Tague moves up from the role of commercial director. He joined the company in May last year from Dextra Solutions, Europe’s largest distributor of...
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Acid Test: Walkers' Do Us A Flavour
The panel get their laughing gear round Walkers' six new consumer-inspired flavours
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Walkers Sensations turns to the dark side to revive sales
PepsiCo is relaunching Walkers Sensations with dramatic new black packaging and an elaborate logo in a bid to rejuvenate flagging sales.The new-look packs, which are being rolled out now, have a black background and an s-shaped logo with...
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NI's Tayto snaps up premium crisp maker
Northern Ireland snack group Tayto has snapped up struggling crisp maker Jonathan Crisp for an undisclosed sum.