All Crisps, nuts and snacks articles – Page 96
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Ginsters scoop top prize
Ginsters scooped top prize in The Food Manufacture Excellence Awards, winning company of the year and coming top in bakery. Other winners were Tyrrells Potato Crisps , Robert Wiseman, Edrington, Tryton Foods, Freshway Foods and Salar Smokehouse....
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Expansive work for Blueheath
Former Sainsbury buyer Nayla Chohan has been appointed to Blueheath’s buying department as part of the wholesaler’s expansion programme.Chohan will be responsible for buying crisps and snacks, grocery, non-food and drop-shipment. Previously,...
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Ryvita gets a head
Ryvita is backing its new Minis low-fat bagged snack with a new TV ad starring Fern Britton as part of the brand’s £4m rollout programme.In the ad, the head of the presenter of ITV’s This Morning has been superimposed on to the body of a...
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Campaign trail
Kettlemanufacturer Kettle Foodsbrand Kettle Chipsbudget part of a £2m spendKettle’s first ever advertising campaign, set to run for 10 months, centres on a ‘No Science. No Fiction. Real’ poster and press ad to underline...
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Low-carb moves on the cereals
Low-carb alternatives are set to enter another new category with the first range of Atkins-friendly breakfast cereals from Carbolite.Branded Breakfast Clusters, the new low-carb cereal will come in two varieties – Mixed Nut & Seeds and Almond...
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Price bows to brand loyalty
The shoppers we spoke to were principally buying for children’s lunchboxes. Mothers were looking for the packs they knew their children liked as well as keeping an eye open for any offers. Multipack crisps and snacks were located...
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Pringles threat
Walkers moves up the chart for the second consecutive week to reclaim the number one spot. However, it is under threat from Pringles, which leaps into the chart at number two. Less than half a percentage point separates these two brands, both...
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mccoy’s tie-up
McCoy’s and Skips are both getting limited editions this autumn. United Biscuits is adding a Honey Roast Ham & Colman’s mustard version to its McCoy’s line-up, in a dual branding initiative with Unilever Bestfoods. The move follows the brand’s...
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Campaign trail
Doritosmanufacturer Walkersbrand Doritosbudget £1m Walkers is back on TV with a new ad to support the latest flavour – Tandoori Sizzler – to be added to its Doritos Extreme range.The execution features TV presenter...
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Patak’s new spicy snack
Ethnic foods specialist Patak’s has joined forces with Red Mill Snack Foods to offer a snacking alternative to crisps.Patak’s Chapatti Chips are round with a crisp, tortilla-like texture and will be available in three flavours – Mildly Spicy...
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Walkers snacks on a Sunday roast
Walkers is aiming to build on the success of its Great British… portfolio with a new range of snacks inspired by roast dinners.Rolling out under a Great British Dinners banner later this month, the limited edition flavours are made up of Roast...
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Heinz challenges
Heinz finally brings pressure to bear on the mighty Walkers, forcing the brand to share the top spot after its recent dominance. Heinz was in sixth position, but has now increased its market share by six percentage points while Walkers’ share...
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Mountain of Pringles
Procter & Gamble is kicking off a new campaign to support its three new Taste the World Pringles flavours.Hitting screens from tomorrow (Sunday), the new push will aim to fire sales of the popular snack brand’s Texas Barbecue, Mexican Salsa...
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Ryvita turns impulsive
Ryvita is extending its brand into impulse snacking with a new miniature version of the crispbread favourite.The new bagged snack, Ryvita Minis, will be available from August 2 in four flavours – Mature Cheddar & Onion, Tomato Salsa, Cream...
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It’s Twisted and chaotic
Walkers is adding a new twist to its Wotsits brand with the launch of a coil-shaped cheesy puff snack.Wotsits Twisted, out on July 26, will be supported by a new TV ad campaign featuring a chaos-causing character called Sid, which forms part of...
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Fresh ammo at Golden Wonder
Golden Wonder is stepping up its fightback against arch rival Walkers by bringing out its own range of premium crisps called Golden Skins.It is also putting two of its more successful lines, Nik Naks and Wheat Crunches, into single-serve pots....
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Fresh ammo at Golden Wonder
Golden Wonder is stepping up its fightback against arch rival Walkers by bringing out its own range of premium crisps called Golden Skins.It is also putting two of its more successful lines, Nik Naks and Wheat Crunches, into single-serve pots....
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Six of the best crisps, nuts and snacks buyers
>>nominated this monthDUDLEY COOPERCooper began his career as a merchandiser for Costcutter, rising to area manager and finally category manager. He joined Morrisons in 2001 as a...
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Hula Hoops giveaway
United Biscuits is giving away prizes worth £3m as part of a summer promotion to boost sales of its Hula Hoops brand.From July 5, consumers of the ring-shaped snack will be able to participate in a text & win promotion on 125 million packs...
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STAR PRODUCTS
THREE STARbagged snackswalkers’ great british takeawaysLaunched: July 2003Sales: £12.5m (w/e 8/5/04)This was another fine effort by the king of snacking to grow its market share, although not quite as...