All Crisps, nuts and snacks articles – Page 97
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Wotsits Worth With Walkers?
This summer's purchase of the Wotsits brand by Walkers will bring major benefits to independent retailers and wholesalers as the new owner works its magic on the declining brand, according to Walker's president Martin Glenn. However he concedes the...
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Wasa plans to rival Ryvita
Food Brokers is moving into the healthy snacks market by launching what it claims is the "world's top-selling crispbread brand" into the UK market. The sales and marketing specialist has been been appointed by Wasa to introduce a range of six...
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Walkers direct to store trial helps swell snacks
John Wood A direct to store van trial by Walkers in the south of England has helped to grow the snack market by 9%, according to Walkers Snacks' president Martin Glenn. Walkers Local was set up a year ago, long before Walkers obtained the...
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Harrison moves to Jacksons
Jacksons Stores has recruited Costcutter's trading manager to drive impulse sales. Kevin Harrison will take up the position of category manager, impulse, and have responsibility for soft drinks, confectionery, crisps, nuts and biscuits. He...
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McCain gets good vibes
McCain is pitching new hot crisps product Vibes directly at adults in a bid to grab itself a bigger share of the burgeoning social snacking market. Made from thin slices of potato with the skin left on, the newcomers are ridged, with a crinkle...
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UK firms in line for Sial
Food from Britain has signed up 69 British manufacturers to exhibit under its auspices at international trade show Sial in October. Companies represented will include Noon Products, G Costa, Weetabix, Walkers, Iceland, Stateside Foods, Calypso...
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A ROUND UP OF THE HOTTEST RECENT ACTION IN FMCG
Kettle and KP take their first Dips n KP and Kettle Foods are both entering new territory with the launch of KP's McCoy's and Dip and Kettle's Mediterranean crisps and dips. n Neither is likely to dent the dominance of sector pioneer...
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Wonderfully sweet'n'sour
Golden Wonder has launched its first new product following its takeover by Longulf  Chinese takeaway-inspired Sweet & Sour flavoured crisps. The new company, set to be called Golden Wonder, claims the flavour is a first for the UK's £2bn bagged...
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OFT GREEN LIGHT TO WALKERS A DISGRACE
from Colin C Freeman, owner/manager, Packets Wholesale, Abbey Walk, Cambridge Sir; The decision by the OFT to allow Walkers to take over the Golden Wonder van sales fleet is a disgrace. I believe this decision should be suspended while the...
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Kettle and KP take on Doritos in dipper debut
Simon Mowbray Snacking rivals Kettle Foods and KP are both dipping into a new sector in a bid to challenge the dominance of mighty Walkers. KP is to use its Real McCoy's brand to enter the growing dipping category with a new range called...
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HOT VIBES FROM McCAIN
Meal solution specialist McCain is to plough a multi-million budget behind a new hot crisp product called Vibes. The company is saying little more than that at the moment but has revealed that the frozen newcomer will be launched next month ahead...
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Walkers faces OFT probe despite Wotsits approval
Rod Addy The Office of Fair Trading revealed this week that Walkers may be investigated on the grounds of unfair market dominance. Snack Factory's acquisition of Golden Wonder and Walkers' acquisition of Golden Wonder's 150-strong van sales fleet...
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Walkers' Slay moves to
reassure wholesalers Rod Addy Walkers has this week moved quickly to allay wholesalers' fears that it would use its Golden Wonder van sales acquisition to bypass them completely. In a statement issued to The Grocer, Walkers' vice-president,...
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KP in Steve Threlfall coup!
KP is backing its Hula Hoops snack brand with a new £3.5m advertising campaign which plays on the current fascination for celebrity. It features an ordinary Hula Hoops fan called Steve Threlfall who is sponsored by the brand without knowing it and...
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Procter & Gamble has unveiled a new campaign for Pringles f
Pork Farms returns to TV in the Central region next Friday (August 2) with ads starring the pork pie range. Supermodel Helena Christensen is fronting a poster campaign for Carlsberg Export beer, aimed at catching the attention of young, urban...
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Quavers' rasher behaviour
Walkers has added a new Streaky Bacon favour to its Quavers range the brand's first new flavour in four years. Available from August 12, the newcomer has pink and yellow-striped pieces instead of the usual yellow, and the colours are reflected in...
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Chip gets in kids' breakfast bowls
Cereal Partners is bringing a out a new chocolate chip cookie breakfast cereal under the Nestlé banner. Made from corn and wheat cookie pieces with chocolate flavour chips and fortified with eight vitamins, calcium and iron, Cookie Crisp hits...
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Wholesalers fear being undercut as Walkers gets Wotsits appr
Rod Addy Wholesalers are worried that Walkers' acquisition of Golden Wonder's Wotsits brand and van sales operation will pose a significant threat to their business. The deal was cleared by the Office of Fair Trading this week. But many...
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My circle of friends enjoy regular social gatherings and we
We know the Phileas Fogg range and already perceive it as something more tasty and exciting than your average salt and vinegar crisps. The new packaging added to the impression of authenticity, and the bright colours and pictures of local people...
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The Snack Factory is familiar to retailers as a leading sup
The company's owner Longulf is buying the Golden Wonder name and all of GW's brands except Wotsits, which is expected to go to Walkers. The deal awaits the Office of Fair Trading's approval and, if successful, the Snack Factory is expected to take...