Unilever has expanded its partnership with Thomas J Fudge’s Remarkable Bakery to roll out an on-the-go snack in the Marmite portfolio.
Available now, Marmite Savoury Biscuits comprises enriched oats topped with ‘a hearty hit’ of the yeast extract spread on top. Each biscuit is baked in the shape of the Marmite jar and is packaged in the brand’s yellow and black livery in individually wrapped packs of four, with five packs per SKU (rsp: £2).
The launch follows Marmite’s previous tie-up with Fudge’s for Marmite Flatbreads and will “appeal to fans of the spread looking to get a fix on the go, with an easily transportable format and a fantastic bold flavour”, said Chloe Irwin, senior licensing manager at Unilever.
“The biscuits are perfect as an easy on-the-go treat or as a delicious snack,” she added.
In May, Unilever teamed up with Joe & Seph’s to create the UK’s first official Marmite-flavoured popcorn.
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