All articles by Daniel Selwood – Page 110
-
News
Maltesers' birthday ads celebrate 'lighter side of life'
The £10m campaign marks the brand’s biggest spend on the small screen
-
News
Mello offers on the go watermelon seeds
The protein-rich product is positioned as a healthier snacking choice
-
News
Ambrosia unveils 'Taste of Happy' TV ad for Deluxe custard
The slot is the first in a £3.2m campaign for the brand
-
News
Cigarette makers blast EU Court of Justice over tobacco directive
Philip Morris International, British American Tobacco and Imperial Brands had challenged legislation
-
News
Carling strikes three-year partnership with the Premier League
The beer brand will be a co-sponsor along with Barclays, Nike, Electronic Arts and Barclays
-
News
Capri-Sun gets new look, new line and Color Run partnership
And the Squeeze the Day on-pack promotion returns for its second year
-
News
Sibberi adds two more low-sugar tree water lines
Sibberi is hoping to find an audience for its Maple and Bamboo variants
-
News
Alex James gets The Grocer Own Label Awards presenting gig
The Blur bassist and Oxfordshire-based cheesemaker will lead the event on 13 May at London’s Hilton Park Lane
-
News
Go Ahead! biscuits get 'celebratory' new TV ad campaign
The commercial follows the brand’s recent NPD and packaging revamp
-
Comment & Opinion
Gin: from mother’s ruin to Britannia’s anti-a-Gin tonic
Let’s raise two glasses – one of gin and one of scotch – to a prosperous future for the UK’s distillers
-
Analysis & Features
Mattessons Savagers Chorizo Threesome: acid test
Meat snacks were added to the ONS ‘shopping basket’ for the first time in March
-
News
Toffifee offers £20 vouchers as part of £5m campaign
The summer offer features a unique code inside each 100g box
-
News
British gin and wine drives boom in booze exports to the US
The total amount of beer, wine and spirits shipped to the States was valued at £361m
-
News
Rekorderlig rolls out canned Cider Cocktail trio
The range comprises three variants: Passionfruit Gimlet, Wild Berries Bramble and Swedish Punch
-
News
John West unveils ready-mixed Fridge Pack tuna mayo offering
The new format will be supported by a £1.5m TV ad campaign in August
-
News
Allergy report calls for greater protection to cut recalls
Food safety experts recommend moves to close gaps detection substances that can trigger reactions
-
News
Global tobacco company JTI rolls out Logic PRO ‘tank’ e-cig
The vaping device is to be supported by TV and outdoor activity
-
News
Cadbury singles campaign puts Crunchie back on TV
The three-year promotion will see a £6m in the first year alone
-
News
Patak’s frozen ready meals roll exclusively into Tesco
The six-strong line-up will be available in 425g packs at £2
-
News
Unilever Norwich GMB members kick off strike action over pay
Operations will not been affected by the 24-hour strike, says the company