All articles by Daniel Selwood – Page 76
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News
Soda Folk adds booze-inspired drinks to range
Craft soda startup Soda Folk has added five low-calorie soft drinks
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News
Kraft Heinz launches Fruitz snack pouches for older kids
Research suggested nine out of 10 children are falling short of their 5 a day, according to Heinz
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News
Propercorn launches first range aimed at children
The NPD will land on shelf in mid-September in snack pack (12g) and multipack formats (5x12g)
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News
Walkers to air first TV ad for Choose Me or Lose Me
Making its debut on 28 August, the Gary Lineker ad features a woman shopper unsure about which flavour to choose
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News
Lily’s Kitchen readies ‘It’s Not Loopy’ above the line push
The brand’s first ATL campaign will be backed by a £1.5m investment
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News
Symington’s makes two senior appointments to commercial team
Kevin Butterworth to join as director of marketing, while Kirsty Cooper will be head of market, strategy and planning
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News
Water takes lead over cola as sugary soft drinks shunned
British shoppers bought 1.77 billion litres of plain water in the 52 weeks to 15 July 2017 – passing cola at 1.72 billion litres
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News
Premier adds Paul Hollywood icing range ahead of Bake Off’s return
The icing mixes will be available alongside a new trio of whole cake mixes
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News
German confectioner Storck to launch Knoppers brand in UK
The snack will roll out on 1 September backed by a £4.5m investment
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News
Nestlé rolls out walnut-free Whip chocolate swirls
Launched this week, the new product is available now in two milk chocolate variants
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News
Tayto overhauls Golden Wonder with NPD and new-look packs
The brand has launched Chippies, potato sticks in Ready Salted, Salt & Vinegar and Chip Shop Curry flavours
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News
Saxa launches premium trio of flavoured sea salt
Rainbow Pepper, Lemon, and Smoked Seaweed & Dill will roll out in late September….
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Analysis & Features
Acid test: Mary Berry's Mango, Lime & Chilli Dressing
Mary Berry’s latest fruit-based dressings landed on shelf in May to attract younger shoppers to the condiments range
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News
Ferrero targets younger adults in £7.1m Christmas choc push
The supplier also plans to spend £1.1m on Nutella, including a new ad
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News
Asda favours posh pop in fizzy drinks revamp
The grocer has overhauled its carbonates range, dropping roughly 40 SKUs and adding close to 60
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News
Nuva flavoured water relaunches as No&More
The brand wanted “clearer messaging” as bottled water’s take-home value sales are in 7%
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News
Up&Go owner unveils new CEO and expansion ambition
Ex Diageo executive Chris Laidlaw will lead a “house of brands approach” to building a wellbeing portfolio
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Comment & Opinion
No brand is too premium for clear labelling
While brands such as Kellogg’s and Weetabix have adopted the green, amber and red for sugar content the likes of Jordans, Eat Natural and Dorset Cereals have yet to follow suit …
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News
Corkers to launch eight-strong range of olive oil crisps
The crisp manufacturer wants to return value to the “heavily discounted” handcooked category
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News
Mondelez expands Oreo biscuit range with Choc O’ Brownie
The new flavour will be part of trhe brand’s experiential activity touring the UK for six weeks