All articles by Dene Mullen
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Analysis & FeaturesHow supermarkets are failing blind and visually impaired shoppers
This week’s mystery shop highlights key lessons supermarkets must learn to help visually impaired shoppers
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News‘Appalling’ Asda staff belittled blind mystery shopper
A registered blind shopper, who was taking part in a Grocer 33 mystery shop, has branded Asda staff at its Newton Abbot store ”appalling”
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Grocer 33Tesco scores highest in our visual impairment mystery shop
This week, for the first time, the Grocer 33 mystery shop was carried out entirely by blind or partially sighted customers
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InterviewsScott Davies: the builder‑turned‑beekeeper disrupting the UK honey market
Bricklaying didn’t work out for Hilltop Honey’s founder. Instead he’s built a business that is aiming for the top spot in the UK and exporting to the US
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Grocer 33Sainsbury’s Crayford crowned king in battle of the UK’s biggest stores
Strong availability, helpful staff and an ‘easy to navigate’ layout took Sainsbury’s to the win
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Grocer 33Waitrose is best supermarket in Bristol mystery shop
Our shopper said the 18,208 sq ft Waitrose store’s housekeeping was ‘of a very high standard’
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Grocer 33‘Immaculate’ Waitrose voted best Brighton supermarket in vegan mystery shop
Our shopper said the best thing about the store was the friendliness of the staff
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Analysis & FeaturesTofu vs tempeh: which will win battle of the soy blocks?
The meat-free sector is going through changes: natural plant proteins are rising as vegan alt meats struggle. Will tofu or tempeh take the crown?
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Grocer 33Tesco Ebbw Vale wins top supermarket in the East Wales Valleys
Our shopper noted the plentiful staff “who went out of their way to find products” missing from shelves and then restocked the shelf for other customers
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Comment & OpinionTargeting food deserts could help solve the junk food feedback loop
It’s never been a secret that children in the most deprived neighbourhoods are twice as likely to be obese as those in the wealthiest ones
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Comment & OpinionFeatures editor’s picks 2025: robots, chicken shops and pay gaps
With 2025 drawing to a close – and the weekend almost upon us – we thought this would be a prime opportunity to remind our readers of some of the very best features of the year
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RankingsCanned & ambient goods 2025: Volumes rise for only one subsector
It should have been a great year for canned & ambient food, but only one of the six sectors covered here achieved volume growth
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RankingsPizza 2025: Posh pizzas drive growth for brands
On the high street, some of the best-known pizza chains are having serious problems
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Grocer 33Waitrose Meanwood offers best festive shop in Leeds
A perfect score on customer service came thanks to staff who ‘contributed to the festive atmosphere’
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Grocer 33Waitrose staff ‘dedicated to helping’ in Edinburgh’s best supermarket
Waitrose in the Stockbridge neighbourhood impressed with an ‘exceptional variety of products’ and ‘friendly’ staff
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Analysis & Features2025’s most exciting Christmas foodie innovations
Festive booze, cheese, centrepieces and sarnies abound, with the flavour of gingerbread appearing in chocolate reindeer, Pepsi… and Doritos
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Analysis & FeaturesWhy Christmas is the worst time to work in a supermarket
As supermarkets battle to rake in profits over the ‘golden quarter’, in-store staff face chaos and abuse. They say their bosses aren’t helping
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Grocer 33Asda’s Aintree superstore is best supermarket in our Liverpool mystery shop
The giant Asda store achieved a perfect score for customer service
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Interviews‘Sell kimchi to Korea? Why not?’ Nick Vadasz, the pickle ambassador
Nick Vadasz has steered his eponymous brand from market stall to supermarket shelf. Now, following its sale to Compleat, he’s become a pickle ‘ambassador’
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Grocer 33Asda Gloucester named best supermarket around the Cotswolds
In Asda’s first win since July, the produce section was “well stocked, clean and tidy”, the entrance “bright” with festive offers, and the store “fairly easy to navigate”





