Vadasz Hot Jalapeno Sauce

Source: Vadasz

The winner uses the same cold-brined process that it applies to its relishes and pickles to ensure the sauce packs a punch

Champion: Vadasz Hot Jalapeno Sauce

Hot sauce was a pivot for the Vadasz brand, which has specialised in kimchi, fresh pickles and ferments until now. The brand noted the increasing premiumisation in the ambient sauces category – with hot sauce in particular a rapidly growing subcategory – but wanted to avoid the pasteurisation and high sugar that often puts off more health-conscious shoppers.

That’s why its Hot Jalapeno Sauce is chilled. It uses the same cold-brined process that it applies to its relishes and pickles to ensure the sauce packs a punch and ensures each bottles contains less than 5% added sugar. The end result is a “fantastic fresh aroma and flavour” with a “great spice level that lingers on the palate” and a “lovely, vibrant pack” that helps it stand out on shelf.

Gold:

  • Vadasz Hot Jalapeno Sauce

Silver:

  • Tabaki Extra Virgin Olive Oil
  • Vadasz Kimchi Ketchup

Bronze:

  • Vadasz Hot Pepper Sauce

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The Grocer’s New Product & Packaging Awards winners show innovation is alive and kicking