Media Bites 11 July: Poundland, Asda, SAB Miller, Diageo, Fever-Tree, sugar tax, Brexit

Steinhoff is applying the finishing touches to a £600m-plus takeover bid for Poundland ahead of this Wednesday’s bid deadline; new Asda boss could “easily lose” new price war; and food and drink industry calls for sugar tax to be mothballed in wake of Brexit