All Frozen articles
-
NewsCook targets Asian takeaways with 'biggest launch’ to date
Cook’s new pan-asian inspired ready meal range marked a ‘step change’ in its NPD approach, said CCO Ashley Davis
-
Category ReportFrozen food gets its skates on: category report 2025
Frozen brands are fast busting out of the freezer aisle thanks to innovative in-store initiatives. So, who’s hit the back of the net?
-
NewsMars Trü Frü expands lineup and triples UK distribution
The chocolate-dipped frozen fruit brand now has 6,957 stocking points in the UK, having made its debut last year
-
NewsMagnum reformulates Vegan range with soy protein-based recipe
The new recipe offered a ‘more velvety taste and texture’, said Magnum
-
Category ReportWhere’s Wonka when you need him? Ice cream category report 2025
Bad weather and price hikes have put the brakes on ice cream sales. The sector is promising to innovate its way out of trouble
-
Comment & OpinionMagnum sounds off in classy duo of ads
The improbably loud CRONK as a pouting model bites into her favourite frozen treat suggests luxury and decadence
-
NewsLeon adds microwave meals and frozen ‘favourites’ to grocery range
The push marks ‘a significant milestone for Leon Grocery’, which has increased its distribution by 40%
-
NewsMedia Bites 14 February: Unilever, Valentine’s Day, American candy
Unilever’s plans to separate its ice cream division were covered widely by the papers this morning
-
NewsFrozen meal kit brand Chefees readies for UK launch
The brand is preparing to take on Gousto and HelloFresh with flash frozen, flexible offering
-
NewsMagnum unveils Utopia marbled ice cream sticks in ‘unmissable’ launch
The innovations are billed as Magnum’s ‘most indulgent and premium flavours yet’
-
NewsJamie Oliver rolls out retail range in North America
Six ambient pouches will be stocked in 325 Walmart stores from March
-
NewsHäagen-Dazs adds stick format for ‘fan favourite’ ice creams
The launch is being backed by a ‘six-figure’ campaign
-
NewsGluten-free pizza brand White Rabbit invests £500k into bakery upgrade
It has installed a ‘state-of-the-art’ oven, specially designed for cooking gluten-free sourdough
-
NewsPepsiCo unveils Extra Flamin’ Hot gelato and lip balm in TikTok drop
The snacking giant has teamed up with Doughlicious, UpCircle and Ginsters to launch three limited-edition products
-
NewsCrosta & Mollica plays up Italian credentials in brand refresh
The new look is intended to drive home the message of the brand’s ‘superior quality’
-
NewsDoughboys Pizza offers 10% slice to Peter Jones on Dragons’ Den
Doughboys Pizza is ready to expand its supermarket presence after walking out of Dragons’ Den with the backing of Peter Jones
-
NewsTesco unveils Gut Sense and High Protein ranges in own-label shake-up
The ranges were developed in response to shopper demand, said Tesco
-
NewsWestbridge Foods launches frozen Thai ready meal brand into Tesco
The range responded to consumers’ growing appetite for ‘more authentic Asian flavours’, said Westbridge
-
NewsAldi rolls out Kri Kri High Super Spoon Protein Ice Cream tubs
Chocolate Hype and Peanut Butter Load provide 24g of protein per 450ml tub
-
NewsFroneri adds Cadbury Dairy Milk sticks and Crunchie tub
‘Cadbury ice cream has achieved growth that outpaces the total branded ice cream market in all formats,’ it said