All Frozen articles – Page 58
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News
Carte d’Or mini tubs aim to scoop success
Carte d'Or is looking to replicate the success of sister brand Ben & Jerry's mini-tub format with the launch of a miniatures range. Launched under Unilever's new My Carte d'Or moniker, the 200ml pots mini versions of the existing...
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News
Another new look for Goodfella’s pizza lines
Goodfella's is overhauling its frozen pizzas range again as it looks to take the brand "back to its roots" and stem a sharp decline in sales. Sales of the Northern Foods brand have fallen 17.3% over the past year [Nielsen 52w/e 6 August...
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News
Jamie Oliver makes seafood debut with Young’s tie-up
Jamie Oliver has expanded his commercial empire into the frozen fish category with the launch of a 12-strong portfolio co-branded with Young’s.
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Comment & Opinion
Ad of the Week: Off-the-Wall’s Alan joins the sausage roll of legends
Throw Skippy on the barbie and haul Flipper, gasping and wheezing, ashore in the tuna nets. A new animal star is born. While Birds Eye wrestles with the dilemma of whether to pull its polar bear ads, Wall’s has blown the competition off…
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News
Focus On Lunchbox: The luxury lunch in front of a computer
The recessionary climate may have put paid to the business lunch, but it has not stopped consumers treating themselves.
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News
Shift in focus for McCain toastie offer
McCain has revamped its frozen toasted sandwich offer to focus on health and taste rather than speed. The company has scrapped its Micro Toastie product, which was aimed primarily at a teenage market, and replaced it with the McCain...
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News
Ex Mars president to be the new MD of Birds Eye
A former Mars president will join Birds Eye UK & Ireland as managing director in September following the departure of Anne Murphy, The Grocer can exclusively reveal. Andy Weston-Webb, who has worked on brands such as Colgate, Mars,...
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News
Greggs and Iceland pair up to sell frozen sausage rolls
Iceland has joined forces with Greggs to sell frozen versions of the high street baker’s famed sausage rolls. Ten Iceland stores in Liverpool began selling the bake-at-home sausage rolls today in Greggs-branded four-packs.
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News
Birds Eye’s Murphy fills new Boots trading role
Boots is shaking up its commercial operations, with Anne Murphy general manager UK & Ireland at Birds Eye taking on one of two new senior trading posts the UK business is set to create.
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News
Quorn targets non-veggies with fake fish range extension
Quorn is expanding its range of 'fish' lines in a bid to reel in "concerned" fish eaters as well as veggies. Earlier this year, the meat-free brand launched two frozen fish-alternative products fish-less fingers and tuna style &...
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News
Chicago Town hit by recall over metal threat
A batch of Chicago Town Deep Dish Pepperoni pizzas have been recalled amid fears they could contain small pieces of metal. Brand owner Dr Oetker said it was taking the action as a precautionary measure following an isolated incident at its production facility.
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News
Focus On Frozen Food: For meat, it’s murder
Frozen food sales are in value growth – just. But sales are not evenly distributed across its various sub-categories and meat is struggling even more than last year. Jon Severs reports
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News
Focus On Frozen Food: Innovations
Birds Eye's bid to tap into the £140m convenient rice category features four products combining rice with Birds Eye's frozen vegetables. Consumers can pick from four flavours, including Mediterranean Vegetable and Pilau with Peas and Spinach, in packs of two for £1.79.
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News
Focus On Frozen Food: Frozen free-from comes into its own
Free-from is enjoying rapid growth in the frozen category albeit from a low base, with value sales up 17.7% year-on-year to £7.4m.
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News
Focus On Frozen Food: The charm offensive begins here
Merchandising continues to be contentious for brands and sensitive for retailers, but there are signs the two are working together to lure shoppers into the frozen aisle. Take promotional placements, for instance.
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News
Ardo urges provenance push for frozen pea lines
East Anglian pea growers dropped by Birds Eye last year are set to fight back this summer with a provenance-based on-pack and social media campaign. Own-label frozen vegetable supplier Ardo, which struck a deal with The Anglian Pea...
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Analysis & Features
Acid Test: Rolo Cone
I enjoyed this product and was pleasantly surprised at the variety of flavours and textures. The caramel was delicious and made the ice cream seem a real treat.
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News
Dr Oetker takes tips from the top chefs
Home bakers are being offered the chance to cheat like the pros with two new Dr Oetker products. The brand has taken products used by professional chefs and adapted them for mass-market use. Cake Release Spray (rsp: £2.99) is designed to...
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News
Authentic Asia line hits Morrisons
Own-label frozen supplier CP Foods has launched a branded range of Asian starters, ready meals and accompaniments. The company says the Authentic Asia range, which includes King Prawn Wonton Soup, Chicken Pad Thai and Bangkok Firecracker…
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News
Unilever, Kraft and Dr Oetker fined millions by cartel watchdog
Unilever, Kraft Foods and Dr Oetker have been fined €38m (£33m) by German competition regulators over allegations they illicitly shared commercially sensitive information.