Fruit & veg <span id="Fruit & veg"></span> – Page 127
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Grove Fresh moves into impulse aisles
Organic juice company Grove Fresh is moving into the impulse market for the first time with plans to launch a 250ml offer to rival mainstream juice and smoothie brands.The two 250ml smoothies, mango & passionfruit and strawberry &...
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Bulmers varieties are apple of retailers' eyes
Cider accounted for 7% of total alcohol promotions last weekend, and leading the way with 33% of the activity was Bulmers.
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Retailers urged to raise food waste awareness
Retailers are being told to do more to help reduce the huge volume of fruit and veg thrown away uneaten by consumers each day.New figures released by Wrap this week revealed that 5.1 million potatoes, 4.4 million apples, 2.8 million...
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Salsa revamps site to attract buyers
Supermarket buyers are being targeted by the Safe and Local Supplier Approval Scheme as part of a push to increase the amount of local food on offer in stores.The internet-based accreditation scheme has added a function to its website...
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Asda's local sourcing will 'set benchmark'
Asda has unveiled a new food sourcing initiative it claims will act as a model for the whole supermarket industry.The retailer has joined forces with Kent-based food distributor Bank Farm to supply more than 300 local products to five...
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HeartBeet drink to cut blood pressure
James White Drinks is creating a standalone brand for a new organic beetroot drink billed as a natural remedy to high blood pressure.HeartBeet, which is 90% beetroot juice and 10% apple juice, is backed by the research of four UK...
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Talking shop - 5th April 2008
There are now plenty of exciting, less familiar varieties of fresh produce on the market, but the old favourites remain the most popular with British shoppers, says Caterina Gerlotto, senior associate director at Harris Interactive Today's dinner...
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Workers thin on the ground
There are mounting concerns a labour shortage could lead to crops being left unharvested this summer. The pool of migrants prepared to work for low wages was diminishing, said Chris Kaufman, T&G national secretary, with UK workers...
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Humber micro leaf with a Wow factor
A new brand of micro leaf herbs has been launched by Humber VHB, the UK's biggest herb supplier. Wow! micro leaves have been named to reflect the reaction of consumers on eating them, the company claimed.The range is grown exclusively in...
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Import check revamp 'poses supply threat'
There could soon be a shortage of imported fruit, vegetables and flowers on supermarket shelves because of Defra's "unco-operative and unhelpful attitude" over new regulations, the Fresh Produce Consortium has claimed.New regulations due...
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Polytunnels improve crops claim Scots
Raspberries grown in polytunnels are bigger and taste better than those grown in the open, the Scottish Crop Research Institute has claimed.SCRI consumer taste tests on Scottish berries indicated that sweetness and flavour intensity were...
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Cornish growers given premium brand clout
Cornish fresh fruit, veg and salads are to get their own premium brand to differentiate them from produce from other counties.Growfair - Pride of Cornwall was launched this week by Bristol Fruit Sales to meet a niche for a recognisably...
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Posh ketchup launched in Heinz sauces revamp
Heinz is launching a posh tomato sauce in an attempt to win over foodies. The move is part of a wider revamp of its sauces offer, which sees the tomato content of its iconic ketchup brand boosted and the first label change in 40...
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Chicago Town in taste tests
The latest Chicago Town Takeaway ad campaign claims its frozen pizzas are better than their real takeaway equivalents.The campaign will feature the brand's Pepperoni Pile Up Tomato-sauce filled crust pizza, which is being advertised for...
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Gatorade steps up UK activity with free from
The £2.5bn sports drink brand Gatorade is making its first aggressive push into UK retail as PepsiCo looks to take on rival Coke's Powerade.Reformulated versions of its orange and lemon flavours make their global debut in the UK next...
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Appletiser standalone arrives on world stage
Appletiser is launching its first standalone brand in its 43-year history with the introduction of fruit blend brand Fruitiser to the UK next month.It hopes the range, which comes in pomegranate & raspberry, mango & mandarin and apple &...
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Growers want Jazz to be the next Pink Lady
Growers are pinning their hopes on Jazz becoming a mainstream apple variety in the next three years.Growers in Britain and New Zealand have increased plantings in an attempt to attract more shoppers and triple sales, according to...
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Producers change tactics
With poor harvests and decreased demand, the bad weather last year hit French fruit growers with a double whammy.The mild, wet 2006/07 winter followed by a cool summer meant the apple crop in the north west - where most of the...
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Polytunnels driving up UK asparagus volumes
The volume of UK-produced asparagus could more than double as growers introduce new production techniques and increase the amount they plant in a bid to meet soaring demand.The UK crop will have risen from 1,812 tonnes last year to 3,925...
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More farmers get on board for Seriously
Lactalis McLelland, the supplier of Seriously cheese, has recruited 20 more farmers from the south west of Scotland and Cumbria to supply milk from next month.The Caledonian Cheese Company, an arm of Lactalis McLelland, had already added...