Fruit & veg <span id="Fruit & veg"></span> – Page 181
-
News
Pink Lady gets rowing
Apple growers are hoping to raise their profile with a sponsored row.Pink Lady apples is sponsoring a group of four men’s attempts to row the Atlantic in a shocking pink boat called the Pink Lady.The attempt, from Newfoundland, to England,...
-
News
The returnof Nisperos
Spanish Nisperos are back on the UK market for the second year running.Growers are hoping to build on the success of last season, which saw the unusual fruit introduced to UK consumers. Fruit quality is being described as excellent this...
-
News
Show time for M&S
Marks and Spencer’s fruit and vegetable growers will be taking to the stand this summer during the retailer’s £1m agricultural promotion campaign.Paul Willgoss, head of agriculture, said the seven agricultural shows throughout the UK would...
-
News
Herbal elixir for kids
New Zealand Natural Food Co has adapted its adult cold treatment elixir into a version especially for kids.Comvita Children’s Propolis Herbal Elixir (rsp: £8.65 for 200ml) is going on sale now with the natural lemon and honey treatment using...
-
News
Death of Joseph Saphir
Joseph Saphir CBE, a leading figure in the post-Second World War fruit trade has died, aged 85.Beginning life as a commission agent alongside his elder brother, Saphir moved into importing and established 15 wholesale market branches.He...
-
News
Jersey turns on lifestyle appeal
Younger consumers are being targeted as part of a £1m campaign to promote Jersey Royal potatoes.The trade and marketing campaign, which will see the potatoes back on TV after a two-year break from next Monday, will have a lifestyle focus...
-
News
Cape focuses on South Africa
Capespan is to drop the use of its famous Cape brand on fruit grown outside South Africa and Namibia,following a vote of its grower board. Over the years, the company has built up a portfolio of fruit from other countries such as New Zealand...
-
News
Satsuma protection
Tesco is launching a campaign to protect supplies of satsumas, threatened by a downturn in world demand.The retailer claimed that because the fruit’s popularity is waning in other countries, growers were switching to more profitable...
-
News
Bertie takes Bassett’s Allsorts on from liquorice
Cadbury is adding a new fruity addition to its Allsorts line-up.Bassett’s Fruit Allsorts debuts next week without so much as a trace of liquorice to be found.And the new variant, available in 215g bags, will benefit from a £2m round of...
-
News
Calypso’s full of character
Calypso is bringing out his and hers juice drinks for kids. An orange juice aimed at boys features Spider-man while a blackcurrant and apple flavour targets girls with the Groovy Chick character.Marketing director Richard Cooke said the...
-
News
Nestlé’s newcomers centre on fruit
Nestlé is getting fruity with its latest round of new products.The confectionery giant is adding an orange variant to its KitKat Kubes offering.And it has given kids’ favourite Smarties a new twist with a new Fruity format which will see...
-
News
Premier Foods promotes Bolton to MD at MBM
Premier Foods’ commercial director Stephen Bolton has become managing director of MBM, its potato processing and packaging subsidiary, based in March, Cambridgeshire.He replaces Ian Craig, who will leave the company immediately along with John...
-
News
Haribo revs up new range
Haribo Dunhill has launched a new range fruit flavoured gums shaped like Formula One racing cars into the independent sector.Managing director at Haribo Dunhill, Helmut Mager, said the launch would coincide with plenty of media focus on...
-
News
Tropicana employs a chorus line
A trio of singing and dancing parrots are the stars of a new £5m TV advertising campaign for Tropicana fruit juice.Kicking off this weekend, the executions are the brand’s first to be made specifically for the UK market and mark the start of a...
-
News
Ready for a Kracks at it
A new range of tubed potato snacks has its eye on Pringles’ throne. Essex-based importer Food & Drink Brands International is introducing Kracks to the UK market as a direct rival to Procter & Gamble’s £142m brand (The Grocer Top Products Survey...
-
News
A million prize booty from Kellogg
Kellogg is aiming to squeeze some extra sales out of its fruit snacks range with its biggest ever promotion across Screamin’ Fruit Winders and Screamin’ Fruit Spurters.New special packs will feature a Fruity Booty instant-win promotion offering...
-
News
Tea with plenty of Latitude
Metro Drinks aims to make a splash in iced teas with a four strong ready-to-drink range called Latitude.Rolling out now, the quartetincludes traditional Lemon and Peach flavours, a more unusual Mango Green tea variant and a Light Peach...
-
News
Longer life packs ready to roll
Fruit and vegetable packaging could be on the edge of a long-life breakthrough, manufacturers have claimed.
David Wilkinson, sales director of Long Life Solutions, said modified interactive film can enhance freshness and shelf life while…