All Gen Z articles – Page 8
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News
Little Moons adds duo of Refreshos sorbet mochi balls
The balls weigh in at under 60 calories per serving and contain no artificial flavourings, colourings or preservatives
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News
£100 Prime cans convenience store unbanned from TikTok
TikTok said the removal of the account for violating its community guidelines had been a mistake
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News
BakeAway debuts dairy-free pancakes using oat milk
OaYeah will debut with two products made with oat milk: a six-pack of Original crepes and a four-pack of ‘American-style’ Fluffy pancakes
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Comment & Opinion
How the ElfBar captured the hearts, minds and lungs of the Zoomer generation
The garishly colourful little sticks, available in myriad sweet shop flavours, have gained an outlandish £314m in extra sales
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Analysis & Features
Top campaigns 2022: the most influential adverts in food and drink
We've found 50 ads in 50 categories to enjoy
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Analysis & Features
How ‘unpredictable’ TikTok became essential for fmcg brands
As Elon Musk creates chaos on Twitter and Mark Zuckerberg focuses on the metaverse, TikTok has become the go-to social platform for fmcg brands
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News
Top Products: vape brand ElfBar is this year’s biggest grower
The Chinese-owned brand – launched in 2018 – increased its sales by £318.4m versus last year
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Reports
A viral food trend for each month of 2022
From a mega chippy to a ’healthy’ cola alternative
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News
How to Win with Gen Z in Grocery is theme for The Grocer’s 2023 conference
The Grocer will ask how the industry can appeal to Generation Z shoppers
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Comment & Opinion
What Pinterest has pinned as the food and drink trends of 2023
Being prepared for upcoming trends before they go big can help create brand affinity and ultimately drive sales, says Bela Mashru, head of grocery at Pinterest
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News
Plant-based alternative chicken brand Tindle to make retail debut in Morrisons
The Singapore-based brand has only been available out-of-home to-date
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Comment & Opinion
Prime sports energy drink: what’s the secret of its success?
Prime may seem like a standard sports drink, but YouTubers KSI and Logan Paul have quickly created a sales phenomenon
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News
Ripple+ no nicotine vape brand plans more store takeovers
Stores in Camden Town and Notting Hill in London, as well as locations in Manchester and Bristol have been earmarked for the marketing initiative
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Analysis & Features
The five TikTok food trends defining the end of 2022
From air fryers and butter boards to ASMR, these are the trends driving views on TikTok
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News
Pop Tarts launches first UK campaign for 20 years, in the metaverse
Pop Tarts’ involvement in the game represents the first metaverse campaign by a Kellogg’s brand in Europe
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News
Tesco selects winner of checkout voice TikTok competition
The voice of 27-year-old veterinary surgeon Izzy – who goes by @DogtorIzzy and @Dogtor_Who – is now live on self-checkouts across nearly all Tesco stores
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Analysis & Features
A week of TikTok’s most watched foodie videos
Showcasing trends such as air fryer recipes and the ever-popular speculoos biscuit, the month’s top videos also reflect the changing season with warm, wintry dinners
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News
Paper-based pods for ‘next-gen’ Nestlé coffee machine
Billed as a ‘coffee shop at home’, the new Neo system tailors its brewing method to different recipes and preferences
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Category Report
Could Alpro be usurped in plant-based milk? Plant-based milk category report 2022
The leading brand risks being dethroned as ambitious rivals use promotions, next-gen taste claims and sustainability credentials to grab share
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Analysis & Features
How Game of Thrones, Campari and TikTok created a pop culture moment
Searches for negroni sbagliato cocktails have skyrocketed in the wake of a viral TikTok meme