Glynn Davis
- News
Advertising: Successful retailers need the human touch in tough times
Retailers should engage consumers emotionally, not just give them the hard sell, according to research by Cognosis. Glynn Davis reports
- News
the house of lancaster
If there's a question mark over the future of cheap food, the grocers don't seem to be taking much notice. Asda and Tesco have set out their stalls to match the hard discounters' low prices, albeit with more frills. And, ironically perhaps, one...
- News
Money takes on trade in M&A face-off
Couple the raft of food and drink deals coming to market with intense interest from private equity and trade buyers alike and you've got a fight on your hands - and it's one in which private equity players appear to have the upper hand at the...
- News
To stretch or not to stretch
As the chairman of Nestlé complains of 'brand hyperventilation', Glynn Davis asks if brand stretching has gone too far. When Nestlé's chairman and chief executive, Peter Brabeck-Letmathe, accused Chris White, the former boss of its...
- News
Supermarket brands shine
Own label is vying with branded for space in shopping baskets. Glynn Davis reports on the growing trend. About two thirds of shoppers believe the quality and innovation of own label goods are on a par with branded goods and more than...