The sheer diversity of the soft drinks category indicates that growth is likely to continue, even amidst a cost-of-living crisis. Although health & wellbeing are now important drivers in the market, taste remains king – and suppliers need to deliver on a multitude of occasions and formats.
Discover how they plan to seize the market potential with new product development, flavour extensions and keeping a close eye on consumer purchasing patterns.
This is an advertising supplement brought to you by The Grocer.
Company: The Grocer
Format: PDF
Length: 56 pages
Type: White Paper
No comments yet