All Healthcare articles – Page 54
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Aquafresh makes a splash at Cineworld with oral care promo
GlaxoSmithKline has struck a deal with cinema chain Cineworld to screen a 10-minute show promoting Aquafresh kids toothpastes. Under the sponsorship agreement, which runs from this month until the end of the year, the 10-minute show will…
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Category Report
Focus On Beauty & Suncare
Cleansers experienced a setback in 2010, with poor sales of medicated facial cleansers. Anti-ageing products declined in both value and volume.
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Focus On Beauty & Suncare: Innovations
Up to 80% of premature ageing is caused by the sun, claims Olay. Hence the brand's latest product, Regenerist SPF 30 Flawless Skin Cream.
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Focus On Beauty & Suncare: Beauty au naturel
While suncare sales may look far from sun-kissed, the beauty category is enjoying steady growth thanks to promotions and the rise of free-from products, reports Virginia Matthews
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After-shave balm is a first from Bulldog
Natural men's skincare brand Bulldog is bringing its first after-shave balm to market this month.The company said the key ingredient of its Original After Shave Balm is rosehip oil, which is known for its ability to treat dermatitis,...
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Sainsbury’s gets all-clear on animal testing
Sainsbury’s own-label toiletries are to carry the logo of the British Union for the Abolition of Vivisection. Up to 200 products will display the ‘leaping bunny’ logo, the international certification that helps consumers identify cosmetics and toiletries that do not use ingredients tested on animals.
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Sanex range turns Zero% into a hero
Sanex is planning to show shoppers that less can be more with its new range of bath and shower products.The Sanex Zero% range, which includes three shower gels tailored to different skin types (rsp: £1.89) and a foam bath (rsp: £3.19),...
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Unilever swaps Sanex for Colgate’s laundry business
Unilever has agreed to sell the global Sanex business to Colgate-Palmolive and acquire the company's laundry detergent brands.
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Plum launches new yoghurts for babies
Plum is hoping to challenge Danone and Nestlé in the yoghurt aisle with a new line-up under its organic babyfood brand. The Fruity Yogurt range, available now from Tesco, Waitrose and Ocado, contains a higher percentage of fruit than its...
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Sensodyne to repair teeth with Novamin sealant technology
GSK is claiming a scientific breakthrough with a new Sensodyne toothpaste it says is the first to repair sensitive teeth by forming a protective "tooth-like" layer. Traditionally, sensitive care toothpastes had used a potassium...
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Asda is the first to unveil its own-label babyfood
Asda has triumphed in the race to launch the first supermarket own-label babyfood range. The retailer started introducing the 14-strong Little Angels organic babyfood range to stores last week following two years of research and...
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Intensive Rescue gets a new look
The harsh winter has prompted Vaseline to revamp its Intensive Rescue range. The more "therapeutic" appearance better communicated the benefits of each product, said Unilever. A spokesman claimed that the 5.5% sales increase to £71.7m...
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Gillette’s ProGlide rakes in orders despite price tag
Gillette’s Fusion ProGlide razors landed in stores this week following an unprecedented number of orders but amid predictions from rivals that the high price tag could put men off the clean-shaven look.
Billed by Procter & Gamble… -
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Focus On Infant Care: Widening the window of opportunity
The infant care market continues to grow, babyfood and drink in particular. But evidence from France suggests the category could be more than double the size. Jules Leyland reports
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Zilli gives babyfood the celebrity chef factor
Italian chef Aldo Zilli and serial entrepreneur and celebrity lawyer Dean Dunham have made a foray into the organic babyfood market, launching what they claim is the first celebrity chef-backed baby food range.
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Fisherman’s Friend in 145 year sales record
The ailing health of the nation has helped Fisherman's Friend haul in a record sales growth for December, according to the 145-year-old company. Sales of the lozenge brand were up 28.7% in the past month compared with December 2009,...
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Schwarzkopf in youth TV sponsor deal
Hair care brand Schwarzkopf has signed a deal with Channel 4 to sponsor a selection of its youth-orientated programmes next year. The seven-figure deal kicks off with Schwarzkopf's Got2be styling range sponsoring Famous and Fearless a...
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Campaign Trail: Halls Soothers’ saucy kiss
Cadbury is starting the new year in a saucy mood with the return of its steamy Halls Soothers advert, The Kiss. The £1m campaign marks the brand's first advertising since 2005 and the ad will be on air for three weeks from 3 January.
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GSK in £162m deal for Maximuscle maker
Lucozade maker GlaxoSmithKline is set to beef up its sports nutrition portfolio with the acquisition of Maximuscle owner Maxinutrition.