All Healthcare articles – Page 58
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Ad of the Week: Mattessons' meaty innuendo finds virtue in vice
This column was not the first to note the frequent and often wildly inappropriate use of sexual imagery to sell products ranging from confectionery (Magnum, Flake and now Cadbury's Caramel) to chemical weapons (Lynx deodorant). Perhaps the...
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Condom ads can appear before TV watershed
Restrictions on television advertising for condoms are set to be eased under new Government proposals aiming to cut teenage pregnancy.
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Critical Eye... on amateur apothecaries and home-brew Lemsip
The explosion of TV shows with exposition-heavy titles such as The Boy Whose Skin Ate His Head or World's Deadliest Elvis Impersonators has often been attributed to the need to grab viewers' attention in on-screen TV guides. After all, who has the...
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Romance in the air for Impulse revamp
Unilever is relaunching its Impulse female body spray range this week - with a more explicit focus on romance. The company has revamped the packaging by introducing lighter colours and a collage heart to "reinforce the brand's association...
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New GSK lines offer advanced oral care
GSK is adding a raft of new products under its Macleans, Aquafresh and Sensodyne banners, including the first major brand mouth spray, it claimed.The new Macleans Confidence range includes a toothpaste made with iso-active technology, which...
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Mouthwash brands blast cancer scare
The oral care industry has reacted angrily to claims that mouthwash can cause cancer.A study this week in the Dental Journal of Australia claimed that using mouthwashes containing alcohol, such as Listerine, could increase the risk of oral...
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Mouthwash in cancer scare
The fast-growing mouthwash category has been dealt a blow after new research showed ethanol-based products increase the risk of oral cancer by up to nine times.
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Women's one-stop hair removal gadget
Wilkinson Sword is introducing what it claims is the first girly razor gadget to address all women’s hair removal needs in one tool.
The 2-in-1 Quattro for Women Bikini compromises a battery-operated bikini trimmer and a razor [rsp: £8.99]…. -
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Ad of the Week: Benylin goes viral
Getting yourself heard through the post-Christmas fug can be tough, when the cash-strapped and partied-out stare glassy-eyed at the television, drained for a week or two of the irrepressible impulse to Buy Things. A spot of controversy often...
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Velvet invests £5m in promoting green Three Trees scheme
Swedish toilet roll producer SCA is ploughing £5m into its Velvet brand in the first quarter of this year to try and close the gap on market leader Andrex.The company is pushing its environmental credentials in an attempt to give it a point...
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Cadbury unveils new finance chief
Cadbury has named Andrew Bonfield as its new chief financial officer. Bonfield, who joins the confectionery giant on 1 February, was previously finance chief at pharmaceutical giant Bristol-Myers Squibb and has also held senior roles at BG Group and the pre-merger SmithKline Beecham.
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New commercial director for on-course PZ Cussons
Imperial Leather maker PZ Cussons has named a new commercial director after announcing its first-half performance was in line with expectations.
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Unilever deodorant cures hairy armpits
Unilever has launched a deodorant that it claims is the first to reduce underarm hair growth.The Sure and Dove Hair Minimising deodorants will be available in both aerosol and roll-on formats and Unilever predicts it will be so popular with...
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Dove rivals Vaseline in dry skin treatment
Unilever's Dove brand is going up against sister brand Vaseline with a new dry skin care range.The Dove Intensive range for extra dry skin is being launched in January backed by a £4.5m marketing investment. It consists of a body lotion,...
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Credit crunch is good news for sales of Durex
Condom sales are on the up as cash-strapped couples spend less time going out and more time under the covers.Durex sales rose 10% to £126.4m in the six months to 30 September, according to manufacturer SSL International, and were...
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Acid Test: Oral-B Triumph SmartGuide
The panel scrub up and swot up for a £140 oral exam. Now... spit!