Archive of all Heineken articles – Page 10
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NewsHeineken tackles £8.5m promotion push for Rugby World Cup
Limited edition packaging will offer consumers chance to win big RWC prizes
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NewsJohn Smith's gets shot in arm from Heineken
Rolling out this week, the new packaging for John Smith’s Original and Extra Smooth - the first revamp for the brand since 1993
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NewsHeineken impresses in Americas and Asia Pacific with strong growth
The group’s total sales were up 8.1% to €4.83bn before currency exchange rates. In the Americas, that growth rate was 18%, while in Asia Pacific, it was 21%.
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Analysis & FeaturesHow badly has the Russian crisis hit the global brewers?
Russia is yet to slap an import ban on western beer, but the global brewers are still haemorrhaging sales in the region as political tensions show few signs of easing.
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NewsHeineken beer volumes boosted by the World Cup
Heineken saw overall beer volumes rise 3.1% and a “mid-single digit” figure in the UK as the World Cup and warm weather helped boost first half trading.
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NewsHeineken reports bright start to the year but UK volumes fall
Improving beer volumes and growth in premium beers helped boost Heineken group revenue by 3.4% in the first quarter of 2014, the company reported today.
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NewsHeineken launches Affligem on the off-trade
Heineken is launching Belgian beer Affligem into the off-trade after this month bringing distribution back in-house…
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News'Defining moment' for clampdowns on high-strength alcohol
Police chiefs claim they are on the verge of winning major supermarket backing for a national clampdown on super-strength …
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NewsDesperados adds mojito-flavoured Verde beer to line-up
Heineken is expanding its booming Desperados brand – as other major suppliers eye up the growing spirit beer market…
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NewsCitrus Strongbow joins Heineken’s flavoured ciders line-up
Heineken is ramping up its activity on flavoured ciders with a new citrus variant for Strongbow and the introduction of an established New Zealand cider brand to the UK.
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NewsHeineken offers more lower or zero abv Bulmers and Radler
Heineken is to roll out four new low and no-alcohol drinks – including two 2.8% abv ciders…
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NewsHeineken’s Andy Maddock joins Caledonian Brewing Company
Heineken trade marketing controller Andy Maddock is to become managing director of Caledonian Brewing Company.
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NewsHeineken to launch low-abv beer and cider
Heineken is developing low-abv ciders as it looks to tap what it calls a £600m opportunity for lighter drinks…
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NewsFoster's Radler success continues low-abv citrus beer boom
Heineken has revealed further evidence of the boom of low-alcohol citrus-flavoured drinks…
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News
Heineken sales dip as European beer market remains sluggish
Heineken has reported a fall in organic group sales in its half yearly results, down 1%, as volumes of beer continued to slide across Western Europe.
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NewsHeineken ad banned for showing beer drinking at a football game
A Heineken TV ad has been given the red card by advertising watchdogs for showing people drinking at a football stadium.
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NewsLower-alcohol lines booming says DH
Supermarkets and suppliers are on course to smash the government’s target of removing one billion units of alcohol…
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News
Foster's Radler and Bulmers get summer advert campaigns
Heineken has hit the campaign trail with ad pushes for its low-abv Foster’s Radler and new Bulmers flavours…
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NewsYounger's Tartan Special is a Scots retro hit
Retro beer Younger’s Tartan Special has been winning new fans in the off-trade after being revived by Wells & Young’s…
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NewsOrlowski moves to US as Heineken reshuffles global management
Heineken UK MD Stefan Orlowski is to head up the company’s American operation from July…