Archive of all Heineken articles – Page 11
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NewsBulmers launches two new flavoured ciders
Bulmers is looking to build on its success in flavoured cider with two new lines…
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Comment & OpinionEric Cantona finds comfort on cold Kronenbourg farm
Heineken has hit the back of the net with this Kronenbourg 1664 ad…
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NewsHeineken Radler 2% taps the low abv boom
Heineken is hoping to tap into the boom in lower-abv beers with the launch of a 2% Foster’s lemon-flavoured lager…
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Comment & OpinionSky falls in for Heineken's have-a-go hero
Heineken urges boozers to ‘Open your World’. But the world is not enough for James Bond…
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NewsJames Bond invites you to 'Crack the Case' with Heineken
Daniel Craig is bringing his portrayal of James Bond to a Heineken ad for the first time tonight with the launch of a new TV and online push.
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NewsHeineken celebrates Kronenbourg's taste
Heineken is launching a new campaign next week for Kronenbourg 1664 designed to extol the taste of the lager…
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NewsDiageo overhauls analyst expectations with sales rise
Diageo has once again given investors reason to raise a glass. The owner of the Guinness and Johnnie Walker…
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NewsHeineken counts cost of raw material price hikes
Heineken yesterday warned that profits for 2012 would be largely flat compared to last year, as the higher cost of raw materials…
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RankingsBritain's 100 Biggest Alcohol Brands 2012
These are dark days for Britain’s Biggest Alcohol Brands. In the face of tax hikes, cost increases and the minimum…
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Rankings51-60: Britain's Biggest Alcohol Brands 2012
A strategy of luring in a younger generation by suggesting a wide range of uses while pushing quality is paying off…
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Rankings11-20: Britain's Biggest Alcohol Brands 2012
After impressive growth in 2010, it seems Bell’s has hit a ceiling.
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NewsEveryone's a mystery shopper with new app
The likes of Red Bull, Unilever, Heineken and Walkers are preparing to unleash an army of mystery shoppers…
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NewsHeineken weakens Strongbow with abv cut
Heineken is reducing the ABV of its packaged Strongbow from 5.3% to 5% this month.
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NewsStrongbow squares up to Stella with its own pear cider NPD
Pear cider is to become the new battleground for two of Britain’s biggest drinks brands.
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Analysis & FeaturesIs there a thirst to fight minimum pricing?
Some retailers and brewers may have decided to work with the government but the industry may still mount a legal challenge.
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NewsSecond helping of Partridge for Foster’s
Heineken UK will be airing a second series of Mid-Morning Matters with Alan Partridge this summer through its Foster’s comedy website.
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Comment & Opinion
Tax is key to low beer abv
Your coverage of changes in beer strengths shows there is change and innovation in the UK beer market…
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Analysis & FeaturesBring back a brand
Why do some retro comebacks work, while other revivals bomb? Which are most ripe for resurrection?
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NewsFirst Quench owes £2m to Diageo - and £14m to taxman
Diageo has been named as the largest corporate creditor of collapsed Threshers owner First Quench Retailing.