All HFSS articles
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News
Tesco offers free blood pressure checks to back BHF campaign
Tesco said it aims to help with the BHF’s campaign to ‘Keep hearts beating this Heart Month’ throughout February
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News
‘Junk food’ ad ban to outlaw imagery, graphics and cartoons
The Advertising Standards Authority announced it was launching a new month-long consultation on its plans, amid threats of legal action by food companies
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Comment & Opinion
A blanket ban on junk food advertisers is a step too far
The world is watching on with interest to see how Robert F Kennedy Jr can ‘Make America Healthy Again’
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News
National Food Strategy recruiting ‘industry experts’ as sector council faces axe
It is understood the birth of the new expert panel could also spell the end for the Food & Drink Sector Council
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News
Junk food ad ban facing legal challenge from food companies
The Advertising Association and other bodies have warned the plans to ban junk food ads would inhibit the ability for companies to advertise healthy products
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Interviews
‘Some jam brands aren’t being honest’: Fearne & Rosie founder Rachel Kettlewell
Fearne & Rosie’s straight-talking founder is frustrated by high sugar levels in jam. She talks health, wealth and reaching over 5,000 stockists
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News
Yuka health app launches petition for aspartame ban amid cancer links
Yuka said it planned to use consumer power to force the hand of governments across Europe and the UK
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News
MicroSalt raises £2.3m in preparation for surging demand for less salt
The low-sodium salt producer completed a multimillion-pound raise to ramp up its inventory to meet anticipated demand from snack manufacturers looking to make healthier products
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News
Labour accused of ‘ducking’ action to tackle obesity crisis
Yesterday health secretary Wes Streeting rejected a series of calls for intervention in a report by the House of Lords
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News
Streeting rejects Lords measures to ‘hold industry to account’ on obesity
Campaign groups had hoped that the new Labour government would cave in to calls from the Lords for the targets to be made mandatory
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News
Healthy food price rises double that of unhealthy, finds report
The Food Foundation’s Broken Plate report reveals healthier foods grew more expensive at twice the rate of less healthy options over the period
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News
FSA appoints former Ofcom boss as new CEO
She has also held senior civil service roles in the Ministry of Justice, the Cabinet Office and the Northern Ireland Office
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Category Report
Cereal gets a spruce-up: cereals category report 2025
Britain’s biggest cereal brands have seen volume sales crumble in the face of soaring prices. How are they renovating their ranges?
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News
Lidl ditching packaging that appeals to kids from sugary sweets and snacks
The move includes eliminating design elements such as 3D or animated shapes and ‘playful product names’ that do not reflect the product itself
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News
Yoplait reformulations see further lowering in sugar content for Frubes and Petits Filous
The move by the French dairy giant means it has reduced sugars across its kids’ yoghurt portfolio by 25% since 2015
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Comment & Opinion
Why the HFSS junk food ad ban u-turn is bad news for brands
Today saw a dramatic shift of position as advertising watchdogs revealed the looming ban on HFSS and junk food ads, due to come into force this October, will be extended rather than shrunk
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News
Watchdog backtracks on junk food ad ban as brand loopholes closed
Health campaign groups claimed the watchdog’s HFSS proposals for junk food advertising had “loopholes big enough to drive a Coca-Cola truck through”
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News
Doritos teases square tortilla chips NPD in Instagram post
‘I refuse to eat a square Dorito,’ one shopper commented
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News
Kellogg’s launches oat-based crunchy cereal Oaties into supermarkets
The NPD is claimed to stay crunchy in milk, thanks to ‘many months’ of development by Kellogg’s R&D team
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Comment & Opinion
Engaging brand stories are crucial to surviving HFSS laws
Creating content that is compelling, memorable, and different to your competition is the key challenge, says Ian Colvin, chief strategy officer at Greenpark