All HFSS articles – Page 48
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News
Obesity: industry braced for tough government measures
The government is planning to make a major announcement on how it is to tackle the rising rate of obesity in the UK, The Grocer has learned.It is gearing up to respond to the Foresight report, which claimed 50% of the British population...
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What the papers said - 17th November 2007
Supermarkets sell beer at a lower price than bottled water and risk fuelling the binge-drinking crisis, according to the Telegraph. The paper said that Tesco, Sainsbury's and Asda were selling lager at 22p a can, significantly less per pint than...
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young, fit and boxing clever
Depending on which way you look at it, it's either been a good year for Cadbury's brands - or a disastrous one. Rocked by the salmonella incident and the demonisation of HFSS foods by the obesity police, Dairy Milk has seen its brand...
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What the papers said - 20th October 2007
? The ban on advertising HFSS foods to children could be extended so such products couldn't be promoted during adult programmes such as The X Factor and Dancing On Ice, according to The Sun. The paper claimed Health Secretary Alan Johnson would...
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Marketers Make mostof evolution
The marketing industry has been faced with challenges at every turn this year. Ofcom's ban on the advertising of HFSS foods to kids has sparked a complete overhaul of the way the industry advertises many well-loved brands. And the unpredictable...
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Has the IndustrY done Enough?
HG Wells once described advertising as legalised lying. It's a view that lobby groups against the food and drink industry share. It tricks kids into eating sugary, salty, fatty foods, they say, and has caused an obesity crisis....
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The NPM is 'little better than a crude calorie count'
As the FSA began the process of reviewing its controversial Nutrient Profiling Model this week, it was on the receiving end of more criticism. Dr Adam Drewnowski, a leading nutritionist and expert in obesity, published a peer-reviewed...
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A healthier future
Character licensing on food and drink has suffered through its association with unhealthy foods and the restrictions imposed on its use in the advertising of HFSS (high fat, salt, sugar) products to kids. According to Mintel's 2007...
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Positive moves for the dairy industry
Positive moves for the dairy industry Jim Begg Director general, Dairy UK Sir; In an industry where too often the glass is seen as half empty, it is encouraging to report...
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Nutrient profile panel told to rip up model and start again
Dairy bosses are calling on the FSA to scrap the Nutrient Profiling Model underpinning Ofcom's restrictions on advertising food to kids and target specific problem products such as sweets and crisps instead.On 20 September, an...
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Companies must curb ads to kids online or risk regulation
Food and drink companies that target children through advertising on the internet have been warned that they must self-regulate their marketing practices, or risk having regulation imposed on them. Since Ofcom's restrictions on advertising foods...
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Children's heroes face axe under new code
Manufacturers could be told to stop using cartoon characters on packs of high fat, salt and sugar foods aimed at children under a new voluntary code.The Department of Health's food and drink advertising promotion forum working group met...
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Two years needed to assess Nutrient Profiling insists FSA
The Food Standards Agency has defended its timetable for the review of its Nutrient Profiling Model, which underpins Ofcom's ban on advertising HFSS (high fat, salt and sugar) products to children.The review's tw0-year timescale came...
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Food companies shun Olympics sponsorship
Ofcom's ban on advertising high fat, salt and sugar foods to children - and fears that the rules could become even stricter in the future - are discouraging grocery companies from sponsoring the London Olympics, it has been...
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FLint: balance, Portion Size, knowledge
As you know, we have been campaigning against the Nutrient Profiling Model. What is your view? We recognise the limitations [of the model]. We said all along we'd review it after a year and we are doing that. We are happy to be...
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Trump that! A fun new way to teachkids about healthy food
Six schoolchildren are sitting in a circle playing cards. It appears to be an ordinary playground game of Top Trumps, but a closer look shows they are not comparing stats on tanks, aircrafts, or dinosaurs. Not even popular film celebrities. It's...
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Children wise up to health
It seems that the Jamie Oliver generation is taking the health message on board. As a result, it is not just mothers who are telling children to drink more nutritionally sound products - the children are asking for them.Claire Witt,...
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A brand evolution that is meaningless
Sir; There are a number of commercial reasons why a company chooses to rebrand: to herald a move away from the old way of doing things; to update the image; to foster a particular attribute, et al. However, no reason is mutually...
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Cheese image threat
The government and its "renegade agencies without portfolio" are a bigger barrier to the future growth of the British cheese market than international competition, and have damaged the image of cheese, according to a Dairy UK survey out next week....
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Letter of the week - Hope of a better model from EU
I am writing in relation to Weigh It Up! This is obviously a subject dear to Kellogg's heart as the FSA model categorises the majority of our products as HFSS (high fat salt sugar). Ironic when breakfast cereals have been scientifically and...