All HFSS articles – Page 5
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NewsLidl GB chief: Christmas ads are in ‘a lot of uncertainty’ this year
Under new voluntary restrictions this year, TV ads before the 9pm watershed must not show products high in fat, sugar or salt, which also face a total blackout online
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NewsFood poverty report calls for a ‘junk food’ tax to subsidise healthy diets
The proposal comes in a report today by the Food Foundation, which finds one in seven households with children are struggling to afford food
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Category ReportHow will Joe’s ‘Killer’ blow affect protein?
Joe Wicks has branded many protein bars UPFs, claiming some are linked to cancer and stroke. How much damage could it do?
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Comment & OpinionThe real problem with UPFs isn’t the ingredients, it’s the incentives
As the man behind Joe Wicks’ headline-grabbing Killer protein bar, Amir Mousavi, founder and food consultant, Good Food Studio, gets real about food development, UPFs and what needs to change
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NewsBio&Me adds Daily Boost Fibre & Protein snack bars
The NPD is intended to appeal to Bio&Me’s ‘typical’ female shopper
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NewsNo food strategy until spring 2026 at earliest, admits Defra
Defra presented an update on the food strategy during an industry webinar, in which officials appeared flummoxed by several questions
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Comment & OpinionIs Joe Wicks’ Killer protein bar really ‘full of shit’?
Nutrition experts and health advocates have spoken out to criticise the Licensed to Kill show’s complete lack of nuance, and fearmongering
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NewsM&S lands 70-strong dried fruit & nut range in ‘healthy snacking’ fixtures
The range landed in stores last week, in a ‘rapidly growing category which delivers a clean, healthy snacking option to millions of our customers’ said M&S Food MD Alex Freudmann
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Comment & OpinionWhy Doritos is dialling up the WTF with new festive flavour
Doritos’ new Gingerbread flavour has horrified shoppers – but it’s all part of a bold marketing strategy
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NewsAbel & Cole goes on anti-UPF road trip in wake of HFSS ad legislation
The online grocer has launched pop-up activations including the road trip, on which it will be pulling up to some of the ‘best-known HFSS giants’ including Krispy Kreme Doughnuts and McDonald’s
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NewsChief medical officer warns against use of weight-loss drugs
Chris Whitty said the lack of data about the booming GLP-1 category of drugs meant they should only be prioritised as a solution for people with morbid obesity problems
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NewsHFSS legislation ‘gutted’ by big food lobbyists as BOGOF ban goes live
A member of the Food Strategy Advisory Board said HFSS legislation has been watered down
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NewsButterkist adds Wicked-inspired lemonade popcorn and promotion
Fizzafying Lemonade (rsp: £1.35/75g) is Butterkist’s first non-HFSS popcorn
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NewsPepsiCo eyes nutrition-focused Sunbites relaunch as sales soar
Value sales of Sunbites have soared 33.7% in the year to 6 September [NIQ]
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Comment & OpinionUrban Legend’s demise: self-fulfilling prophecy or cautionary tale?
What went wrong for Urban Legend? The name? The proposition? The science?
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NewsJunk food ban: ad watchdog launches three-week consultation
The Committee of Advertising Practice has launched a consultation on its latest version of guidance
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Comment & OpinionHealthy doughnuts and other hazards of HFSS innovation
The collapses of Jnck Bakery and Urban Legend have sparked a wave of debate about whether there is genuine demand for ‘better-for-you’ treats, but for Richard Wilkinson, UK managing director at Neoh, that’s the wrong question
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Category ReportX-rated chocolate: trends in chocolate 2025
Ads for chocolate are about to be banned from TV before the 9pm watershed and outlawed online. How will this affect sales?
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Comment & OpinionThe HFSS ad ban is coming – but does anyone know what it means?
Despite a series of interventions by the government, there is still a degree of legal uncertainty over exactly what will and won’t be allowed once the much-delayed legislation lands for real in January
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NewsUrban Legend prepares for collapse in blow to non-HFSS snacking
It is understood a deal has been agreed by an unnamed buyer for the IP and patented technology behind the company’s scientifically engineered non-HFSS doughnuts





