All Hot beverages articles – Page 62
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Brandwatch profile: hot beverages
Top 15 brands advertised (by media) £k Dec '99 Nov '00 Total Press Cinema Radio Outdoor TV ...
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Profile: Juliet Ntwirenabo Uganda's leading tea farmer
Uganda’s tea lady Juliet Ntwirenabo is a product of her country’s fledgling enterprise economy. Anne Bruce met her on a visit to England. Accrediting a tea farm as organic is a lengthy and complicated process, even if the farm in question has…
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First impressions: Dragonfly organic teas
Belinda Gannaway is web editor of on-tap.net, William Reed's information and trading platform for the on-trade I am a big tea drinker and do like to experiment. I am also an organics buyer so this product was on to a winner from the beginning. I...
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No more Cherie in a real' world
Kraft Foods has ditched actress Cherie Lunghi, Kenco coffee brand ambassador for nine years, for a new £15m campaign which debuts on January 7. "We want the ads to show that the Kenco range has different varieties for different people," said Kraft...
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New chief for Carlsberg-Tetley
Brewing giant Carlsberg-Tetley has promoted Colin Povey from commercial director to chief executive. Michael Iuul relinquishes his role as UK chairman to spend more time in the Far East following the formation of Carlsberg Asia, of which he is now...
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The Grocer top products survey: Hot Beverages
Our status as a nation of tea drinkers seems to be in doubt if we consider that value sales in the hot beverages category dropped 7.2% over the last year. But volume sales are in fact fairly stable and it is actually the tough EDLP policies of the...
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Carlsberg-Tetley wrongfoots Bass with £6.5m campaign for la
Carlsberg-Tetley has responded to taunts by Bass that other players were failing to support their brands by unveiling a £6.5m campaign for Carlsberg Lager. Last week Bass announced a £10m TV budget for its four key brands and marketing director...
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Limited edition for skol
A new limited edition packaging of Skol lager cans has been produced by Carlsberg-Tetley. This is in the run up to the brand's flagship sponsorship, the Skol World Darts Championships in December. The deal is now in its fourth year and this is the...
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Godfreys Schnapps adds flavour
Drinks Marketing Consortium is capitalising on growing interest in schnapps by adding to its Godfreys range. It is bringing out coffee and butterscotch versions in October which will join the four other styles in the range: peach, apple, lemon and...
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The Grocer focus on hot beverages: ORGANICS: PURITY FOR THE
The buoyant organic tea and coffee market has the makings of becoming mainstream as bigger players are tempted in says Sheila Eggleston There's enormous potential in organic tea and coffee with affluent, discerning and health conscious consumers...
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The Grocer focus on hot beverages:
ADULT COOL: BEVERAGES FEEL THE CHILL Coffee and tea are turning into hip cold drinks in a bid to recruit younger drinkers Turning hot drinks into cold, could be described as a kind of alchemy, as manufacturers wise up to the opportunities it...
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Eurosport ads for Colombia coffee
Nichols Foods is introducing Buendia which it claims is the only instant coffee product in the UK that is produced and packed entirely in Colombia. Made from Arabica coffee beans and packaged in black and gold jars, the coffee is produced by the...
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It's a creamier start to the day
Robert Wiseman Dairies is bringing out a creamier breakfast milk on to the market. It anticipates that its Fresh'N'Creamy Milk for Breakfast will appeal to cereal eaters and coffee drinkers. The new breakfast milk is made from pasteurised milk...
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PG Tips turned all tea-lovey dovey by VdBF
Van den Bergh Foods is pouring £5m into a new through the line "tea lovers" promotion for PG Tips. The theme behind the campaign is If you are a tea lover, then drink PG'. William Brown, business group director for beverages at VdBF, said the aim...
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All Midsummer Place units let
All of the catering units at London & Amsterdam's Midsummer Place Shopping development due to open in September have been let. Out of Town Restaurants, trading as Bits & Pizza, has joined Prêt à Manger, Starbucks, Cafe Venue and BB's Coffee &...
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Lessons from hospitality sector
Sir; During a recent visit to our local supermarket cafeteria, I found my progress with a laden tray towards the cash desk halted by a large display of Easter Eggs. After I had spilt my coffee negotiating this, the cashier told me the layout had...
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Typhoo's thumbs up to football fever
Premier International Foods is capitalising on Euro 2000 football fever with an on pack promotion for Typhoo. In line with the tea brand's new strapline, Two Thumbs Fresh, from this month consumers can get a pair of inflatable thumbs free with...
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The Grocer Focus on Northern Ireland: Bakery suppliers
Punjana: blue is the colour The tea market has never been particularly innovative in terms of new product development. The most exciting thing to have happened is changes in the size and shape of the bags. But shape doesn't matter, according to...
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Typhoo gets rocking with Tommy
Premier International Foods has created Tommy Singh to front the £8m ad push behind Typhoo Tea. The new TV ad campaign breaks on April 10 and is part of a £15m support package to relaunch Typhoo. Tommy Singh is a fictional tea plantation manager...
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Felix Milk
My owner was so astounded by the price of Felix milk 59p for 200ml (the equivalent of £2.95 a litre) that she was tempted first of all to keep it for herself and put it in her tea. "It's outrageous, it's more than 10 times the price per ...