All Ice cream articles – Page 18
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Analysis and FeaturesIce cream ad spend surges with Magnum leading the way
Ice cream’s top 10 advertisers have spent £9.3m, a rise of 30.7%, on ad space alone.
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Analysis and FeaturesMagnum going great guns in its 25th year
Magnum is shooting from the hip. Sales of the brand’s core lines have smashed the £100m barrier for the first time.
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Analysis and FeaturesTop 10 global ice cream innovations: in pictures
We scour the wonderful world of global ice cream innovation for the most out-there confections you’re likely to see…
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Analysis and FeaturesHumour, cash and free ice cream: how brands use social media
Häagen-Dazs reached more people on Facebook than any other ice cream brand this summer, analysis carried out exclusively for The Grocer has revealed. This article is part of our Ice Cream Report 2014. The brand inspired more than 70,000 interactions in under a month with a photograph of its ...
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Analysis and FeaturesIce cream buyers: the people you need to know
Who are the ice cream buyers you need to know? We profile the key figures at Watrose, M&S, Booths and The Co-op.
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Analysis and FeaturesMen vs women: the ice cream gender divide - revealed
Men have tucked into ice cream on 52% more occasions in the past year than they did in 2010 - but women still eat more of it.
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Comment and OpinionKeeping track of Mr Freeze with the ice cream van app
In this day and age, simply waiting for an ice cream van to turn up feels a bit… 20th century….
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NewsUnilever trials rapid-response ice cream delivery in London
Unilever is trialling a two-hour ice cream delivery service for independent retailers in London…
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Analysis and FeaturesWaitrose Mini Belgian Chocolate Ice Creams
Minis have been big news in the ice cream category in recent years
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NewsOcado lists new Licktators British ice cream brand
A start-up British ice cream business is hoping to inject some punk attitude to the category…
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NewsR&R acquires Australian ice cream business Peters
R&R Ice Cream has acquired Australian business Peters Food Group.
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Analysis and FeaturesIce Cream & Frozen Yoghurt
Vibrant packaging and tasty, on-trend flavours impressed judges of this frozen yoghurt.
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NewsFunny Feet ice cream to be turned into a car air freshener
Retro ice cream brand Wall’s Funny Feet is being extended into the car air freshener market…
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Category ReportFocus on Ice Cream: Attack of the cones
With the force gathering in luxurious and licensed ice cream, the humble cornet is in trouble. But now it’s about to strike back…
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NewsHot 2013 helped ice cream sales rocket
Ice cream was hot stuff in 2013, with Brits buying the equivalent of 22 million more 500ml tubs than the year before…
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NewsSpar adds new ice creams to summer line-up
Spar is expanding its summer ice cream range to include new price-marked tubs and handheld lines…
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NewsMr Swirly ice cream a retail first, claims Icefresh
Icefresh Foods has launched what it claims is the first retail product to offer kiosk-style soft, whipped ice cream…
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NewsBounty goes mini for Mars ice cream variety pack
Mars is following up the launch of mini Mars and Snickers ice creams with a variety pack also containing mini Bounty…
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NewsUnilever launches new handheld ice creams
Unilever has unveiled a host of ice cream NPD aimed at driving impulse sales…
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NewsIrn-Bru ice cream lollies promise the real deal
AG Barr’s Irn-Bru brand has been extended into the ice cream lollies market.