in depth – Page 6
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Analysis & Features
Failure to deliver: the trouble with grocery deliveries and how to tackle it
Rural homes, high-rise flats and even customers not answering the door pose problems for online grocers. Is there any way to eliminate the issue?
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Comment & Opinion
CMA interest in Just Eat's £5.9bn acquisition by Takeaway.com deal should not be a shock
It is likely to approve the deal, but the Competition & Markets Authority is right to take a look at it
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Comment & Opinion
Innovating online is essential. But retailers mustn’t leave offline behind
Retailers like Blockbuster have collapsed after failing to successfully integrate online and offline, says Equator’s Garry Hamilton
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Comment & Opinion
Personal data: how retailers can win by helping shoppers ‘self curate’
Data is becoming democratised – a trend that is set to grow, says Eagle Eye CEO Tim Mason
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Comment & Opinion
China’s huge Singles’ Day event shows value of direct digital communications
The use of digital provides a performance marketing element to big events that can be used to measure effectiveness, says Tim Mason
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Analysis & Features
Has the DTC recipe kit model reached a tipping point?
HelloFresh has surprised the market by announcing it’s near its first-ever break-even year. Has the meal kit model finally come of age?
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Comment & Opinion
The future of e-commerce could be in consciously decoupling
Headless commerce can help marketers be more innovative and agile, says Rita Harnett, e-commerce partner of Wavemaker
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Comment & Opinion
Voice technology has to evolve before it can revolutionise shopping
There are several frictions voice tech needs to overcome to change shopping habits – not least becoming more convenient, says Capture’s Matt Lee
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Comment & Opinion
Cut through the hype. How do you know if direct-to-consumer is right for you?
Graze and Hello Fresh succeeded by providing a solution for health-conscious and time-strapped consumers, says Entropy founder Alex Tait
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Analysis & Features
How regulators are trying to rein in e-commerce giants
The number of retailers governed by the Grocery Code Adjudicator rose to 13 last week
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Comment & Opinion
Customers are demanding - so meet their needs with your digital experience
Regular auditing of your online offering will help you pinpoint areas for improvement, says Harry Walker of Google
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Comment & Opinion
Five questions retailers should ask themselves about mobile commerce
There’s a lucrative opportunity for retailers who get mobile right, says Google’s Harry Walker
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Comment & Opinion
Attention economy: online grocery sites must become less exploitative
. Ethical questions are being raised about addictive digital behaviour and its impact on the individual In the so-called ‘attention economy’, every digital experience we have – whether on social media, news platforms or retailer sites – encourages us to spend more time, spend more money or ...
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Comment & Opinion
Asda and Just Eat's delivery partnership could prove truly disruptive
Asda’s tie-up with Just Eat is a bold move towards providing for the convenience shop online, says Harry Walker of Google
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Analysis & Features
Are takeaway delivery firms eating grocery’s lunch (and dinner)?
As supermarkets figure out how best to tackle the ‘last mile’, takeaway delivery firms are a potential threat – but also a potential opportunity
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Comment & Opinion
Bic’s Amazon deal shows an alternate future for D2C offerings
Working with Amazon means Bic doesn’t need to think about fulfilment
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Comment & Opinion
Rapid grocery delivery: how compelling is the business case really?
Is there enough demand to justify the high level of investment in rapid grocery delivery, asks Google’s Harry Walker
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Comment & Opinion
Could Amazon seriously be considering a Morrisons move?
Morrisons’ changed relationship with Amazon could mean much more than more direct access to customers
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Comment & Opinion
How confectionery brands can reap the rewards of e-commerce
There is significant room for growth in confectionery, says Hannah Stote, head of e-commerce at Wavemaker
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Analysis & Features
Can Jon Faiman deliver on Waitrose's £1bn online sales promise?
Tension over the M&S divorce is mounting as Ocado co-founder sets up rival tech firm to help