All articles by James Beeson – Page 38
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Camden Town rapped over ‘playful and childlike’ beer ad
The 30-second spot featured a ‘blob-like cartoon figure’ and ‘fantasy brewery tour’
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‘Planet-friendly’ drinkers driving organic wine demand, Majestic says
The specialist retailer said it expects demand for the category to double in the next three years
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Red Bull adds Winter Edition Spiced Pear variant
The brand is hoping to replicate the success of its Summer Editions line with the move
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Monster Energy adds zero sugar version of Original variant
The extension will roll out nationwide from 4 September
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Britvic adds capacity in London with £22.5m investment
The new line would enable “faster and more efficient production” of brands including Tango and Pepsi Max, Britvic said
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McGuigan targets ‘moderating consumers’ with mid-strength wine trio
The trio contain less than 75 calories per 125ml serve, McGuigan said
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Mash Gang eyes moves into non-alcoholic spirits and coffee
Founder Jordan Childs said the company planned to launch a small batch non-alcoholic spirit in January 2024
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Cruzcampo lager makes UK off-trade debut
The brand was introduced to the on-trade in April and is now rolling into Tesco
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Dead Man’s Fingers enlists KFC to create ‘herbed and spiced’ rum
The “finger(s) lickin’ good” variant was created to mark National Rum Day, KFC said
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Diageo granted permission for Baileys Northern Ireland facility expansion
The site produces more than 60 million bottles of Baileys annually, exporting to 150 countries around the world.
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Liquid Death seals c-store debut with Co-op and Nisa listings
The listings come four months after Liquid Death made its UK debut via Amazon
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Frozen cocktail brand Wavey Ice hits £450k crowdfunding goal
The brand said it was forecasting sales to exceed £1.1m this year, based on its year-to-date figures
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Alcohol-free beer brand Freestar to wind down
Co-founder Felix von Hurter said Freestar had been unable to hit the volumes needed to reduce the cost of buying its beer
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Timothy Taylor’s partners with Thornbridge for first collaboration beer
The collaboration with Thornbridge comes just five months after Timothy Taylor’s launched its first canned beer
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Worthington’s White Shield to be out of stock ‘for foreseeable future’ Molson Coors says
A timescale for the beer’s return has not been set by Molson Coors
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Dr Oetker Ristorante unveils ‘premium tier’ frozen pizza range
The new ‘Primo’ pizzas will come at a 15% premium compared with the Dr Oetker Ristorante core offer
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Majestic Wine teams up with Uber Eats to offer rapid booze delivery
The partnership is part of a drive by Majestic to build on online growth experienced since the pandemic.
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Swizzels teams up with Bird & Blend to launch confectionery-flavoured teas
The range is available on the Swizzels and Bird & Blend websites and in all Bird & Blend stores across the UK
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Wilton London hires ex-L’Oréal executive as marketing lead
Simon joins Wilton London after a two-year stint at luxury CBD startup OTO Wellbeing
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Angelic partners with charity City Harvest to fight child food poverty
The free-from snacking brand will supply 30,000 140 allergen-free snacks this summer and beyond