Archive of all Kraft-Heinz articles – Page 5
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Analysis & Features
Heinz Beanz pizzas return: the strategy behind NPD spree
As Heinz brings back its beans-topped pizzas last seen in the early 2000s, check out all its weird and wonderful launches from the past two years
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Comment & Opinion
How Heinz found its ‘meaningful difference’ – and other brands can do the same
Understanding – and communicating – what makes your brand different will ensure it stands out, says David Gray, strategy consultant at 1HQ
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News
Babyfood found to contain ‘worrying’ levels of sugars
Action on Sugar said parents were being ‘misled by clever marketing and misleading claims’ on babyfood packs
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News
Heinz looks set to launch One Pan frozen meals in the UK
Heinz debuted the range in Australia in July and has applied to register its name with the Intellectual Property Office under classes 29 and 30
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News
Branston following Heinz as prices of beans SKUs rocket
Research by The Grocer using Assosia data shows category leader Heinz isn’t the only baked beans brand getting dearer
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News
Royal Warrants voided on 100 food and drink brands as Queen dies
Around 100 food and drink businesses could be impacted, as well as others in categories such as cleaning products and health & beauty
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Comment & Opinion
Heinz sales are steady, but was it really the winner in the Tesco dispute?
Is it really fair to say Heinz won? What can we take from the saga, now the dust has settled?
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News
Heinz expands Beanz brand into frozen ready meals with bowls trio
The trio of Beanz Bowls – inspired by ‘international cuisine’ – weigh in at under 400 calories and provide two to four portions of the recommended 5 a day
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News
Heinz sales steady despite Tesco price dispute
Over the four weeks to 2 July, when the dispute took place, its sales only fell £1.1m – a 2.2% drop
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News
Kerry Group continues ingredients push with $108m acquisition of Kraft Heinz powdered cheese business
The deal for the B2B powdered cheese business – which is part of Kraft Heinz’s ingredients division – includes a factory in Minnesota in the US and 62 employees.
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News
Heinz workers given pay rise following Unite negotiations
The deal also includes an extra three days off during the Christmas period and two one-off payments to help with the cost of living
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News
Heinz trademark points to potential new Flavourhood seasonings range
It has applied to register the name as a trademark with the IPO under class 30, covering salts and seasonings
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News
Heinz UK sales remain up on pre-pandemic levels despite post-stockpiling falls
The end of Covid stockpiling saw Heinz sales fall back in the UK last year, but revenues remained above pre-pandemic levels thanks to a strong ketchup and infant performance
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Comment & Opinion
Canny Heinz exploits AI art trend
A canny bit of marketing from Heinz, which is capitalising on the recent trend for AI art
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News
More than half of ‘flagship’ products HFSS, claims survey
The claims by Action on Sugar/Salt and ShareAction come ahead of October’s start of the clampdown on HFSS promotions
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News
Kraft Heinz pushes through price increases to manage inflation
The US group pushed up prices more than 12 percentage points in its second quarter, which helped sales beat Wall Street expectations.
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News
Kraft Heinz expands savoury babyfood range and adds sweet Immunity Support pouches
They are packaged in pouches made entirely of polypropylene, which can be disposed of in regular recycling collections
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Grocer 33
Heinz pushes prices up while hikes in fresh and frozen abound
Asda was cheapest this week but prices are up across the board
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News
Tesco Heinz spat ends with no price rises for key summer products
Tesco and Heinz revealed on 8 July their dispute was over, but did not give details at the time
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Comment & Opinion
Heinz and Mars won’t beat Tesco in a PR battle over price rises
It’s an open PR goal for Tesco as the consumer’s guardian against the big ‘profiteering’ brands, says David Sables, CEO of Sentinel Management Consultants