A design company is behind a new vodka and fruit drink which hangs around the neck.
Laced comes in plastic bottles attached to a coloured cord which can be hung around the neck, wrist or attached to handbags.
The idea comes from Asda own label packaging company Watt Design, which is now looking for a drinks company to produce the vodka.
Watt said it was confident the addition of real fruit pieces meant it would not fall foul of Portman Group guidelines on encouraging binge drinking.
Laced comes in plastic bottles attached to a coloured cord which can be hung around the neck, wrist or attached to handbags.
The idea comes from Asda own label packaging company Watt Design, which is now looking for a drinks company to produce the vodka.
Watt said it was confident the addition of real fruit pieces meant it would not fall foul of Portman Group guidelines on encouraging binge drinking.
No comments yet