All articles by Lisa Riley – Page 21
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News
Green's moves into luxury dessert kits
Each kit contains a sponge, pastry or biscuit crumb mix alongside other ambient ingredients
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Alpen pushes into growing granola category
Alpen Oat Granola is being rolled out this week in three variants, contains wholegrain and is high in fibre
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Weetabix and Fuel10k both launching protein-enhanced breakfast cereals
Two cereal suppliers are going head to head from next week in a bid to capture the hearts and wallets of protein-seekers.
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Arden expands branded offer with Continental biscuits
Distributor Arden Fine Foods has added a range of bite-sized Continental biscuits to its portfolio.
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Airwaves gets extreme with strongest flavour to date
Wrigley is supporting Airwaves Extreme with national TV, print, online and in store advertising that forms part of a £5.5m investment
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Propercorn gets £1m London push
The campaign combines billboard, bus and print advertising with experiential activity centred on a bold popcorn kernel pattern
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Weetabix focuses on nutrition in new £10m TV ad campaign
Weetabix is aiming to broaden its appeal outside its traditional family audience…
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Coca-Cola rolls out new 'one brand' TV ad
Coca-Cola has launched the second TV ad under its ‘one brand’ marketing strategy.
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ASA backs rival in complaint over Sure deodorant ad
Advertising watchdogs have got hot under the collar over a TV ad claiming Unilever’s Sure deodorant was superior to rival Nivea.
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Bournemouth B&B owner launches granola brand
A Dorset hotelier has launched a fruit granola brand after serving the products to her bed & breakfast guests for years.
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Doritos takes new Roulette ad push out for a spin
Doritos is backing its ultra-spicy Roulette variant with a multimedia push.
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Bulldog and Penguin combine for Father's Day Classic Reads collection
The four-strong Classic Reads collection is rolling into Waitrose with each pack containing a classic British novel and a Bulldog skincare product
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Puréety places fresh soup kits with Aldi
The four-strong Ultimate Soup Kit portfolio will be available from the discounter’s stores across Scotland from October following a successful seven-day tria
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Unilever, Domestos and Unicef look to aid world sanitation
The promotion will see Unilever donate 3p to Unicef’s sanitation programme for each special edition Domestos bleach bottle sold
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Roses solve thorny packaging issues with new look
Rolling out across the trade from this week, the revamped range features a ‘more modern’ pack design while the brand’s ‘Thank you’ messaging has been re-introduced
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Professor Scrubbington's hopes to clean up kids market
Newcomer hopes to offer fun hygeine products aimed at kids who want to wash themselves
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Soupologie comes to the boil with new free-from lines
Rolling out this week and aimed at soup lovers looking for a “nutritious meal on-the-go”, the range is free from lactose, gluten, glucose syrup, corn flour and added sugar
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Snack brand 9Bar gets new look and recipes
Free-from snack bar brand 9Bar is being overhauled with reduced fat and sugar recipes alongside updated packaging.
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Lily's Kitchen offers dogs 'superfoods' snack bars
Lily’s Kitchen has added a trio of ‘superfoods’ snack bars to its dog food range.
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Metcalfe’s gives its popcorn new look and flavour
Metcalfe’s Skinny has given its popcorn portfolio a makeover and launched a new flavour