Liz Claydon
Liz Claydon is KPMG’s UK head of consumer markets.
Comment & OpinionWhy retailers should think beyond their Christmas ads
As the big retailers launch their Christmas ads, it is easy to get lost in the heartwarming tales
Comment & OpinionMults, suppliers and consumers must face up to price rises
Two weeks ago we saw one of the first tangible implications of Brexit in a very public pricing spat
Comment & OpinionGrocery brands must focus on individual consumers
Surely it is customer experience that should be the focus to differentiate and retain, if not win, customer loyalty
Comment & OpinionFind strength in working together
The grocers may be glad that summer has finally appeared, bringing a boost to sales
Comment & OpinionWhy the grocers should get disruptive too
Traditional business models and products are no longer enough to ensure long-term survival
Comment & OpinionBrexit: time for business to adapt and learn fast!
For many, the EU referendum result is still sinking in – with the only thing seemingly certain being uncertainty itself
Comment & OpinionMove fast to maintain organic growth
Delivering sustainable organic growth is an ongoing challenge for most businesses
Comment & OpinionPutting food on the table
Traditional supermarkets face threats from all sides. So how do they achieve profitable growth?
Comment & OpinionInclusive leadership: shifting the power balance makes sense
While there are some incredibly talented people leading this industry, we are light on female leaders
Comment & OpinionIt takes bravery to be disruptive
The world of retail is being continuously disrupted; whether it be from new technologies, changes to regulation or consumer needs
Comment & OpinionHow Formula 1 is helping to speed up supply chain forecasting
Pressure on supply chains to deliver on availability, price and speed is mounting
Comment & OpinionAnalytics can win you new customers
No company in the consumer industry can grow solely by retaining customers
Comment & OpinionBig four should exploit festive advantage over discounters
Traditionally, the Christmas period has seen discount grocers lose market share
Comment & OpinionModern Slavery Act will require retailer vigilance
In 1833 the UK abolished slavery. Yet, over 180 years later the government has felt compelled to take further action
Comment & OpinionValue creation chain must be the focus in trading relationship
The retailer-supplier relationship remains as contentious as ever
Comment & OpinionIf sugar is the new tobacco, move fast
Jamie Oliver’s call for a tax on sweetened drinks is just one of a growing number of broadsides in the war on sugar
Comment & OpinionTrust is vital for the future of the food and drink industry
There is an emerging demand for products that are ‘LATTE’: Local, Authentic, Traceable, Transparent and Ethical
Comment & OpinionOpinion: Yes, zero-hours contracts can be done the right way
Organisations are becoming much more creative in introducing agile working practices
Analysis & FeaturesThe challenge of consistent product data
Failure by retailers to display full product details can lead to considerable fines for non-compliance
Comment & OpinionCustomer data: the price is right - but is it fair?
What most retailers should consider is rationalising the roster of promotions that have accumulated over the years