Long reads – Page 164
-
Analysis and Features
63: Kenco
Sales of Kenco coffee fell by 5.6% in volume in 2016, as consumers continue to switch away from standard instant
-
Analysis and Features
65: Dolmio
After Mars’ health warning in April that your Dolmio Day should be just once a week, consumers turned away in droves
-
-
Analysis and Features
67: Quaker Oats
Quaker Oats is innovating hard to overcome its sales slump with a host of gluten-free NPD
-
Analysis and Features
69: Maynard Bassetts
This is the ‘super-brand’ created in February 2016 with the Mondelez merger of Maynards and Bassetts
-
Analysis and Features
70: Schweppes
Schweppes faced continuing decline in lemonade sales combined with strong competition from younger mixer brands
-
Analysis and Features
71: PG Tips
Unilever’s tea brand (Britain’s biggest) has lost £11.2m, thanks to the decline in sales of black tea
-
Analysis and Features
74: Chicago Town
Chicago Town slipped by £2.3m despite a new TV ad trumpeting the ‘Ultimate Pizza Hit’
-
Analysis and Features
76: Anchor
Cheddar sales dropped like an, er, anchor in 2016 after the brand lost all of its supermarket listings bar Asda
-
Analysis and Features
78: Pizza Express
Pizza Express’ sales increased by almost £200k after its debut in frozen with 11 Artisana products in Iceland
-
Analysis and Features
85: Dettol
Dettol cleaned up with growth of more than £2m after Reckitt Benckiser expanded its fragranced disinfection sprays
-
Analysis and Features
89: Kettle
Covering all bases is a winning strategy for sharing brand Kettle, outperforming the singles market with sales up 11.8%
-
Analysis and Features
1. Why canned food must lift the lid on modern NPD - video
In this video summary, we take a look at the performance of the multi-billion pound canned goods category. Sales are down 3.1%, so what’s going on?
-
Analysis and Features
1: Coca-Cola
Britain’s biggest brand has suffered the year’s third biggest loss, losing a painful £37.2m…
-
Analysis and Features
2. New formats dominate our ambient global NPD picks - gallery
Pouches, cartons and even tubs encroach on canned & ambient aisles across the globe, as our top 10 global NPD picks demonstrate. Check out what made the list here…
-
Analysis and Features
2: Warburtons
The age of cheap bread is ending as British bakers are forced to fork out more for their wheat
-
Analysis and Features
3. Creative challenge: will self-heating cans ever be red hot?
Self-heating cans haven’t really taken off in the UK. We’ve tasked creative agency PSONA with changing that. Here’s what they came up with…
-
Analysis and Features
4. Can brands convince young Brits canned is cool?
Exclusive consumer research for The Grocer shows younger generations’ views of canned foods are worsening. So, what can brands do to entice them?
-
Analysis and Features
5. Scratch cooking whips up £5m growth for tinned toms
Tomatoes defy the downward turn of the overall canned goods market as Brits seek healthier, homemade alternatives to jarred sauces
-
Analysis and Features
5: Birds Eye
The battle for the freezers is hotting up as the supers try to stem losses to discount channels