Long reads – Page 220
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Analysis and Features10 things you need to know about... Cakes & Biscuits
For our latest digital feature, we’ve lifted the lid on the cakes & biscuits market. So, grab a cuppa and tuck in to an extra large slice of market analysis, consumer research, retailer views and more…
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Analysis and FeaturesRevealed: One third of Brits scoff four biccies at a time
An exclusive poll for The Grocer reveals that few Brits can stop at just one biscuit, with nearly 20% confessing to scoffing a whole packet from time to time
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Analysis and FeaturesMeet the buyers: 'Biscuits face further consolidation'
We grill buyers from Budgens and Spar on how health, NPD and snacking are affecting cakes & biscuits
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Analysis and FeaturesPlay with your food, says Scrabble crackers brand
We’ve scoured the globe, with the help of MIntel, to find the most innovative launches in cakes & biscuits from sprouted cookies to floral cakes
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Analysis and FeaturesSweeet! McVitie's tops our list of cake & biscuits advertisers
Cakes & biscuits’ biggest advertisers have baked up 17.4% growth in ad spend, as McVitie’s splashes out £5.2m on ones filled with cute critters
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Analysis and FeaturesWhat a cracker! Our top 10 Christmas cakes & biscuits
We’ve sniffed out the best cakes & biscuits on offer this Christmas, from a Penguin Party Cake to a musical gingerbread tin
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Analysis and FeaturesSavoury biscuits are on a roll with sales up 6.9%
Sweet biscuits’ sales are in decline but their savoury counterparts are flying high as they steal share from crisps
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Analysis and FeaturesM&S cake sales slip as the discounters steal a larger slice
M&S may be the king of cakes but sales have slipped as the discounters encroach on its territory
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Analysis and FeaturesPiece of cake! Malt loaf and whole cakes push £30m growth
Cake is in rude health, with small and whole cakes driving 2.4% growth over the past year
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Analysis and FeaturesLicensing: a Force to be reckoned with
From Darth Vader to Elsa, Minions and Shopkins - licensing is big business in cakes & biscuits
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Analysis and FeaturesOn-the-go is a 'major driver' for growth in cakes & biscuits
On-the-go means big business for brands, with Premier Foods splashing out £20m to utilise the trend
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Analysis and FeaturesMillennials deliver withering verdict on supermarkets
Fundamental shift needed to woo young adults says new research
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The Big InterviewDavid Rogers, UK MD at Lavazza: Big Interview
Lavazza is the coffee of choice at fancy hotels. But now UK MD David Rogers is taking the brand into the instant coffee market
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Analysis and FeaturesAldi Specially Selected Steak Fajita Tortilla Chips: Acid Test
The unusual flavour sounded a note of caution for some of our consumers
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Analysis and FeaturesAsda Cake Pop Kit: Acid Test
After years of weak sales, the cakes category is in healthy growth
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Analysis and FeaturesWhat’s in the Autumn Statement for the food and drink industry? Your quick guide
Tax credits climbdown aside, the statement was more upbeat than recent versions
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Analysis and FeaturesAutumn Statement 2015 – industry reactions
Here’s our round-up of how the grocery industry has reacted to today’s Autumn statement
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